Estratégica

Estratégica is a boutique public relations and communications consultancy based in Lima, Peru. Founded in 2016, the firm focuses on corporate affairs, stakeholder engagement, and reputation management for multinational corporations, multilatinas, and family-owned business groups. With a team that brings over 25 years of combined experience in both the private and public sectors across Latin America, Estratégica positions itself as a strategic partner for organizations navigating complex regulatory and reputational environments.

Core Services and Specializations

Estratégica offers a range of services centered on corporate communications and public affairs. While the agency’s specific service menu is tailored to each client, typical offerings include:

• Corporate communications strategy and planning
• Public affairs and government relations
• Stakeholder mapping and engagement
• Reputation and crisis management
• Media relations and press office support
• Non-market risk assessment and mitigation
• Institutional positioning and thought leadership

These services are designed to help clients build trust with key decision-makers, including regulators, legislators, media, and community leaders. Estratégica’s approach emphasizes integrity and long-term relationship building, rather than short-term tactical wins.

Client Focus and Approach

Estratégica primarily serves multinational companies, multilatinas, and family-owned groups that operate in Peru and across Latin America. The firm understands the unique challenges these organizations face when managing cross-border reputations, navigating local political dynamics, and aligning corporate strategy with stakeholder expectations. Estratégica’s method is rooted in bridging gaps: between private sector objectives and public sector realities, between corporate messaging and community concerns, and between short-term pressures and long-term value creation. The team draws on deep experience in both the private sector and public institutions—including work with Peru’s Congress and Constitutional Court—to provide practical, informed counsel.

Location and Credentials

Headquartered in Lima, Peru, Estratégica is well-positioned to serve clients operating in the Andean region and broader Latin American markets. The agency’s leadership has extensive hands-on experience in corporate affairs and non-market risk management, giving them a nuanced understanding of how political, regulatory, and social factors affect business operations. Since its founding in 2016, Estratégica has built a reputation for discretion and strategic rigor, working quietly behind the scenes to protect and enhance client reputations. The firm’s Lima base allows it to maintain close relationships with key stakeholders in Peru’s capital, while its regional expertise extends to other Latin American markets.

Estratégica is a good fit for organizations that require sophisticated corporate affairs support in complex or sensitive environments. Companies facing regulatory scrutiny, stakeholder opposition, or reputational challenges—particularly those with operations in Peru or across Latin America—will find value in the agency’s strategic, integrity-driven approach. The firm is especially suited for multinationals and family-owned businesses that prioritize trust, long-term relationships, and careful navigation of non-market risks.