Storytelling Studio

Storytelling Studio is a communications and public relations agency based in Sofia, Bulgaria, that works primarily with technology companies and scaleups from Central and Eastern Europe (CEE). Founded in 2023 as part of The Recursive media group, the agency focuses on helping innovators from the region gain visibility in international markets. Its team of specialists in marketing and brand strategy, led by founder Teodor Antonio Georgiev, supports clients looking to expand their reach beyond their home markets.

Who They Serve and How They Help

Storytelling Studio’s core clientele consists of tech companies and scaleups from the CEE region that are ready to expand internationally. The agency is particularly suited for businesses in the consumer internet, information technology, and services sectors. Many of its clients are startups and growth-stage companies seeking to build brand awareness in competitive markets such as the US, UK, DACH (Germany, Austria, Switzerland), and Latin America. The agency also works with organizations focused on corporate social responsibility and social impact, offering consulting to help them communicate their initiatives effectively.

Rather than offering a one-size-fits-all approach, Storytelling Studio provides tailored go-to-market communications that address the specific challenges of international expansion. This includes helping clients craft compelling narratives that resonate with global audiences, leveraging a network of over 10,000 journalists, and building relationships with venture capitalists and industry partners. The agency’s mission is to amplify client stories through strategic PR, storytelling, and media distribution, making it easier for CEE innovators to compete on a world stage.

Services and Specialties

Storytelling Studio offers a range of communications and PR services designed to support tech companies throughout their growth journey. While the agency emphasizes strategic PR and media relations, its capabilities extend to content creation, event management, and digital marketing. Below are some of the key services the agency is likely to provide based on its focus and industry keywords:

• Strategic public relations and media relations, including media outreach and journalist pitching
• Messaging and communications strategy development
• Content production, including video, podcast, and webinar production
• Employer branding and employee value proposition (EVP) development
• Social media management and content strategy
• Corporate social responsibility (CSR) and social impact consulting
• Tech-focused event management and event promotion
• Go-to-market communications for international expansion

These services are designed to help clients build brand awareness, establish thought leadership, and engage with target audiences across multiple channels. Storytelling Studio’s integration with The Recursive media group also gives it unique access to editorial insights and distribution opportunities within the CEE tech ecosystem.

Location and Market Focus

Storytelling Studio is headquartered at 6 Улица Шипка in Sofia, Bulgaria, placing it at the heart of one of CEE’s most dynamic tech hubs. Sofia has emerged as a significant center for technology and innovation in the region, and the agency leverages this local knowledge to support clients from Bulgaria and neighboring countries. While its roots are in Sofia, Bulgaria, Storytelling Studio’s work is inherently international, helping CEE companies tell their stories to audiences in North America, Western Europe, and Latin America.

The agency’s location in Sofia, Bulgaria, also allows it to tap into a network of journalists, investors, and industry partners that are active in the CEE tech scene. This regional expertise is a key differentiator, enabling Storytelling Studio to offer insights that generalist PR agencies may lack.

Who Storytelling Studio Is a Good Fit For

Storytelling Studio is an excellent choice for technology startups and scaleups based in Central and Eastern Europe that are ready to expand internationally. Companies in the consumer internet, IT, and services sectors will find particular value in the agency’s focus on global media outreach and strategic storytelling. Organizations with a strong emphasis on social impact or corporate social responsibility may also benefit from the agency’s consulting services. For businesses seeking a partner that understands both the local CEE market and the demands of international growth, Storytelling Studio offers a practical and experienced approach to PR and communications.