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Rising digital ad costs push brands to rethink e-commerce growth strategy
livemint.com · Unknown date
Brands are moving beyond marketplace-led growth, focusing on retention and efficiency as declining ad returns and rising ...
Beyond the brew: Third Wave, Barista, Starbucks bet on desserts, diners new experiences to lift margins
livemint.com · Unknown date
Café operators are expanding food menus and exploring experiential formats to boost engagement and margins amid profitability ...
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