117 Entertainment
117 Entertainment is a public relations agency based in Nashville (founded 2017).
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About 117 Entertainment
Founded in 2017 by Zach Farnum, 117 Entertainment emerged in Nashville, United States, as a response to the growing need for a more holistic approach to music and entertainment marketing. From its headquarters at 150 4th Ave N in Nashville, Tennessee, the agency set out to treat artists not just as performers but as full-fledged brands. This philosophy, centered on integrating publicity, management, and strategic marketing, has allowed 117 Entertainment to quickly establish itself as a notable presence in the competitive Nashville music scene, while also maintaining a significant footprint in both New York and Los Angeles.
Core Focus and Philosophy
117 Entertainment operates at the intersection of traditional public relations and modern brand development. The agency’s core belief is that an artist’s career should be managed with the same strategic rigor as any major consumer brand. This means moving beyond standard press releases and media engagement to craft comprehensive narratives that resonate across multiple channels. The firm specializes in representing a diverse roster that includes legendary personalities in country, rock and roll, and classic rock, alongside promising up-and-coming musicians. By blending new and traditional outreach methods, 117 Entertainment aims to stretch the boundaries of what a typical publicity campaign can achieve, focusing on long-term brand equity rather than short-term buzz.
Services and Specialties
The agency offers a full suite of services designed to support artists, events, and brands throughout their lifecycle. While specific service offerings are not listed, based on their keywords and industry focus, typical capabilities include:
- Publicity and media relations for music artists, events, and brands
- Artist management and career development
- Music marketing strategy and campaign execution
- Brand positioning and brand development for entertainers
- Social media marketing and digital content strategy
- Press release writing and media kit creation
- Event promotion and talent booking
- Consulting for independent and legacy artists
- Music industry outreach and networking
117 Entertainment’s approach is particularly well-suited for artists seeking to build or revitalize their brand identity, whether they are emerging talents in Nashville or established acts looking to reach new audiences. The agency’s expertise in music branding for independent, award-winning, and legacy artists allows them to tailor campaigns that respect an artist's history while pushing them forward in a changing industry.
Who Benefits from Working with 117 Entertainment
117 Entertainment is an ideal partner for musicians, event organizers, and entertainment brands that require a dedicated, multi-faceted team. Artists who value a hands-on, integrated approach—where publicity, management, and marketing work in concert—will find the agency’s model particularly effective. The firm’s strong Nashville roots make them a natural fit for country and Americana artists, but their national reach also serves rock, classic rock, and pop acts. Additionally, brands looking to align with music or entertainment properties will benefit from the agency’s deep industry connections and strategic media engagement. For any client seeking to navigate the complexities of the modern music industry with a focus on authentic brand storytelling, 117 Entertainment offers a comprehensive and results-driven partnership.
Key facts
- Team size: 1-10 employees
- Headquarters: 150 4th Ave N, Nashville, Tennessee, United States, 37219
- Address: 150 4th Ave N , Nashville Tennessee United States 37219
- Annual revenue: 4100000
- SIC codes: 7381
Keywords & focus
Topics and areas 117 Entertainment works with.
- talent booking
- publicity
- public relations
- management
- talent buying
- public relations & communications services
- social media marketing
- music promotion for award-winning artists
- music marketing strategy
- brand positioning
- music industry outreach
- press releases
- celebrity management
- artist publicity
- brand development
- media engagement
- event promotion
- music artist branding campaigns
- music marketing for nashville artists
- music branding for independent artists
- entertainment branding campaigns
- consulting
- music branding campaigns
- music publicity
- music branding
- music branding for legacy artists
- music industry
- music branding nashville
- media relations
- music publicity for emerging artists
- +52 more
Technologies
Gmail, Google Apps, Slack, Apache, Cloudinary, Google Analytics, WordPress.org, Mobile Friendly, Google Font API, Circle
Industries served by 117 Entertainment
117 Entertainment works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Nashville
If you are looking for alternatives or more options in Nashville, here are other public relations agencies in the same city you can compare.
Frequently asked questions about 117 Entertainment
Common questions and answers about 117 Entertainment, their services, location, and how to work with them.
- Where is 117 Entertainment located?
- 117 Entertainment is headquartered in Nashville.
- What services does 117 Entertainment offer?
- 117 Entertainment offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does 117 Entertainment serve?
- 117 Entertainment serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is 117 Entertainment a verified PR agency?
- 117 Entertainment is listed on Online PR. Verification status is shown on their profile.
- How can I contact 117 Entertainment?
- You can visit their website at http://www.117group.com
- How many reviews does 117 Entertainment have?
- 117 Entertainment has 0 client reviews with an average rating of 0.0 out of 5.
- When was 117 Entertainment founded?
- 117 Entertainment was founded in 2017.
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