1927
1927 is a public relations agency based in Sao Paulo (founded 2017).
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About 1927
1927 is a public relations and communications agency based in Sao Paulo, Brazil, that operates at the intersection of traditional PR and technology. Founded in 2017, the agency has developed a distinct model that combines software automation with human expertise. The firm describes itself as part agency, part software, and focuses on making public relations accessible to organizations of all sizes through its proprietary platform. 1927 is part of the Grupo Ideal holding company, which itself belongs to WPP, one of the world's largest communications groups.
Services and Specialties
1927 offers a comprehensive range of public relations and communications services, built around its core PRaaS (Public Relations as a Service) platform. The agency's approach is particularly suited to startups, technology companies, and B2B enterprises in the computer software and information technology sectors. Key service areas include:
- Media relations and press outreach to traditional journalists and digital influencers
- Strategic communications planning and content creation for press releases and news materials
- Public affairs and corporate communications support
- Digital PR and social media integration
- Big data and business intelligence-driven PR analytics and reporting
- Marketing technology (martech) consulting and platform utilization
- Enterprise software and B2B communications strategy
Methodology and Technology
What distinguishes 1927 from traditional PR agencies is its technology-first methodology. The agency has built a software platform that automates many routine PR tasks, such as identifying relevant journalists and influencers, distributing press materials, and tracking campaign results. The platform leverages machine learning and big data to improve its recommendations over time, drawing on learnings from each campaign. This allows clients to plan communication strategies, create content, find appropriate opinion leaders, and monitor outcomes through a single interface. 1927 also offers complementary advisory services from a team of PR specialists who help clients maximize the platform's potential and refine their strategies. The agency's name—pronounced "Dezenove Vinte e Sete" in Portuguese—is a reference to 1927, the year the world's first PR agency was founded in Cleveland, Ohio, by John Hill and Don Knowlton.
Location and Client Fit
1927 is headquartered in Sao Paulo, Brazil, at 136 Rua Doutor Virgilio de Carvalho Pinto in the Pinheiros neighborhood. The agency serves clients primarily in the Brazilian market, with a focus on technology startups, enterprise software companies, and B2B organizations. Its PRaaS model is designed for businesses that want more control over their PR efforts while benefiting from data-driven insights and automation. 1927 is a good fit for companies that need a scalable, tech-enabled approach to media relations and communications, particularly those in the information technology and services sectors. The agency's combination of software tools and human expertise makes it suitable for both early-stage startups looking to build their media presence and established enterprises seeking to modernize their PR operations.
Key facts
- Team size: 1-10 employees
- Headquarters: 136 Rua Doutor Virgilio de Carvalho Pinto, Sao Paulo, State of Sao Paulo, Brazil, 05415-020
- Address: 136 Rua Doutor Virgilio de Carvalho Pinto , Sao Paulo State of Sao Paulo Brazil 05415-020
Keywords & focus
Topics and areas 1927 works with.
- praas
- digital
- startup
- press
- public affairs
- journalism
- strategy
- public relations
- communications
- platform
- martech
- business inteligence
- content
- big data
- media relations
- public relations & communications services
- news
- media
- enterprise software
- enterprises
- computer software
- information technology & services
- b2b
- public relations & communications
Industries served by 1927
1927 works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Sao Paulo
If you are looking for alternatives or more options in Sao Paulo, here are other public relations agencies in the same city you can compare.
Frequently asked questions about 1927
Common questions and answers about 1927, their services, location, and how to work with them.
- Where is 1927 located?
- 1927 is headquartered in Sao Paulo.
- What services does 1927 offer?
- 1927 offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does 1927 serve?
- 1927 serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is 1927 a verified PR agency?
- 1927 is listed on Online PR. Verification status is shown on their profile.
- How can I contact 1927?
- You can visit their website at http://www.1927.ag
- How many reviews does 1927 have?
- 1927 has 0 client reviews with an average rating of 0.0 out of 5.
- When was 1927 founded?
- 1927 was founded in 2017.
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