3TEC

3TEC is a strategic communications and government relations agency based in Washington, District of Columbia, United States. Founded in 2016, the firm operates at the intersection of technology, public policy, and public interest. Its core mission is to give voice to the American public and facilitate productive dialogue between business and government on policymaking around emerging technologies. The agency's work is particularly focused on issues such as driverless cars, direct auto sales, artificial intelligence, and broader innovation policy.

Services and Specialties

3TEC provides a focused set of services that blend public relations, advocacy, and strategic counsel. While the agency does not publish an exhaustive service list, its work suggests expertise in the following areas:

• Strategic communications and messaging for technology and policy issues
• Government relations and legislative advocacy
• Media relations and thought leadership development
• Public affairs campaigns that bridge business and public interest
• Strategy development for emerging technology sectors, including autonomous vehicles and artificial intelligence
• Coalition building and stakeholder engagement
• Business development support through policy alignment

These capabilities are applied primarily in a B2B context, where 3TEC helps technology companies, industry associations, and other organizations navigate the complex regulatory and political landscape in Washington.

Industries and Client Focus

3TEC's client work centers on industries where technology is rapidly evolving and regulatory frameworks are still being developed. The agency has particular depth in the automotive sector, especially around autonomous vehicle policy and direct auto sales models. It also works extensively in artificial intelligence, information technology, and broader innovation sectors. The firm's approach is to represent the public interest while helping businesses articulate the benefits of new technologies to policymakers. This dual focus on public interest and industry advocacy sets 3TEC apart from more traditional government relations firms. The agency's work often involves translating complex technical concepts into clear, compelling messages for legislators, regulators, and the media.

Approach and Philosophy

3TEC's methodology is grounded in the belief that effective policymaking requires informed public dialogue. The agency emphasizes thought leadership and media engagement as tools to shape the conversation around emerging technologies. Rather than simply lobbying for specific outcomes, 3TEC works to build understanding and consensus among stakeholders. This includes developing white papers, op-eds, and other content that positions clients as credible voices in policy debates. The agency's strategy development process typically involves mapping the political landscape, identifying key influencers, and crafting narratives that resonate with both government officials and the general public. 3TEC's location in Washington, D.C. provides direct access to federal policymakers, while its focus on state-level issues like direct auto sales demonstrates a comprehensive understanding of the multi-layered regulatory environment in the United States.

Location and Credentials

Headquartered at 601 I St NW in Washington, District of Columbia, 3TEC operates from the heart of the nation's capital. This location is strategic for a firm that works at the intersection of technology and government. Since its founding in 2016, 3TEC has established itself as a knowledgeable partner for organizations navigating the policy implications of technological change. The agency's team brings experience in both the public and private sectors, allowing it to bridge the gap between business objectives and regulatory realities.

3TEC is best suited for technology companies, automotive industry stakeholders, and innovation-focused organizations that need to engage with policymakers in the United States. The agency is particularly valuable for clients dealing with emerging technologies where regulatory frameworks are still being defined, such as autonomous vehicles, artificial intelligence, and direct-to-consumer sales models. Its approach is ideal for organizations that understand the importance of public interest and want to build credibility with both government officials and the broader public.