anderesformat

Based in Aarau, Switzerland, anderesformat is a young public relations and communications agency that places a strong emphasis on visual storytelling. Founded in 2023, the agency quickly established itself as a specialist in multimedia content creation, using photography, video production, and web development to help brands and organizations communicate their messages. Unlike traditional PR firms that focus primarily on press releases and media relations, anderesformat takes a hands-on, creative approach, treating every story as a visual and narrative project that deserves careful crafting.

Visual Storytelling at the Core

The agency’s philosophy is built around the idea that compelling content is the foundation of any successful communication strategy. anderesformat’s team is driven by a commitment to capturing the essence of a message through various multimedia mediums. This is evident in their core services: photography, video production, and multimedia production. They do not simply document events or products; they aim to bring stories to life, whether it is through a carefully composed photograph, a cinematic brand film, or an interactive web experience. For businesses in Aarau and across Switzerland looking to stand out in a crowded digital landscape, this focus on high-quality visual assets can be a significant differentiator.

Services and Expertise

While anderesformat is primarily a PR and communications agency, their service offering is heavily weighted toward content creation and digital production. Based on their stated keywords and background, clients can expect a tailored mix of the following capabilities:

• Photography (corporate, product, event, and portrait photography)
• Video production (brand films, interviews, promotional videos, and social media content)
• Multimedia production (combining video, audio, graphics, and text into cohesive projects)
• Web development (building or redesigning websites that support visual storytelling)
• Public relations & communications strategy (planning and executing campaigns)

This blend of services means that anderesformat can handle a project from concept through to final delivery, ensuring consistency across all visual and written elements. For clients, this reduces the need to coordinate between separate photographers, videographers, and PR consultants.

Who They Work With

anderesformat is well-suited for small to medium-sized businesses, startups, and cultural institutions in Switzerland that need more than just a press release. The agency’s strength lies in helping organizations that have a story to tell but lack the in-house creative resources to produce high-quality visual content. Companies in Aarau and the broader Aargau region, as well as those elsewhere in Switzerland, may find anderesformat particularly valuable if they are launching a new product, rebranding, or looking to strengthen their online presence. The agency’s focus on multimedia production also makes it a good fit for non-profits, artists, and tourism boards that rely on powerful imagery and video to connect with their audiences.

In a market where digital attention is fleeting, anderesformat offers a practical, creative solution for brands that want their communications to be seen, heard, and remembered. By combining public relations strategy with hands-on production skills, the agency provides a holistic service that can help clients move from concept to finished campaign. For any organization in Switzerland looking to elevate its storytelling through professional photography, video, and web work, anderesformat in Aarau is a capable and dedicated partner.