Ares Comunicação
Ares Comunicação is a public relations agency based in Uberlandia (founded 2008).
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About Ares Comunicação
Ares Comunicação is a public relations and communications consultancy based in Uberlândia, in the state of Minas Gerais, Brazil. Founded in 2008 by journalist Fabiana Barcelos, the agency operates at the intersection of corporate communication, reputation management, and strategic relationship building. Uberlândia, a major economic hub in the Triângulo Mineiro region, has seen significant growth in agribusiness, logistics, and retail, creating a demand for sophisticated communications services that go beyond basic press relations. Ares Comunicação positions itself to meet this need, offering a comprehensive suite of services focused on building, consolidating, and maintaining an organization's good reputation among its strategic audiences.
A Focus on Integrated Reputation and Crisis Management
At its core, Ares Comunicação provides strategic consulting to assess, plan, and execute corporate communication strategies. The agency’s work is centered on aligning communication efforts with organizational objectives and fostering structured relationships with key stakeholders. This approach is particularly evident in their expertise in crisis management and reputation mitigation. The agency offers crisis response planning, crisis strategy development, and crisis mitigation services, helping clients navigate challenging situations with clear, humanized communication. Their work in reputation management and public image management is supported by media training workshops and executive media training, ensuring that spokespeople are prepared to communicate effectively under pressure. Ares Comunicação also specializes in brand narrative development and strategic positioning, helping organizations define and communicate their core values and stories.
Services and Specialties
Based on the agency’s focus areas, Ares Comunicação’s service offerings likely include:
- Corporate communication consulting and strategic planning
- Media relationship management and press office services
- Crisis management and risk mitigation strategies
- Reputation management and public image consulting
- Media training workshops for executives and spokespeople
- Brand positioning and narrative development
- Digital presence management and social media strategy
- Content development and text creation for various purposes
- Influencer career management
- Stakeholder engagement and relationship building
Strategic Positioning and Humanized Communication
Ares Comunicação distinguishes itself through its emphasis on “comunicação humanizada” (humanized communication), a key concept in their approach. This philosophy underpins their work in stakeholder engagement, where they prioritize authentic, transparent dialogue rather than one-way messaging. The agency’s strategic consulting services are designed to help organizations assess their current communication landscape, identify risks and opportunities, and develop actionable plans that support long-term goals. With a foundation in journalism, founder Fabiana Barcelos brings a deep understanding of media dynamics and narrative construction, which is reflected in the agency’s ability to craft compelling stories while managing complex reputational challenges. The agency’s work in brand positioning and strategic positioning helps clients differentiate themselves in competitive markets, particularly in the context of Brazil’s diverse business environment.
Who Should Work with Ares Comunicação
Ares Comunicação is a strong fit for mid-sized to large organizations in the Uberlândia region and across Brazil that require a partner capable of handling both day-to-day communications and high-stakes crisis situations. Companies in sectors such as agribusiness, retail, logistics, and healthcare—where reputation management is critical—will find the agency’s expertise particularly valuable. Organizations seeking to strengthen their public image, develop a coherent brand narrative, or prepare for potential crises will benefit from Ares Comunicação’s structured, strategic approach. The agency is also well-suited for businesses that value a humanized communication style and need support in building lasting relationships with stakeholders, from investors to local communities. With a track record dating back to 2008, Ares Comunicação offers a blend of local market knowledge and professional rigor that makes it a reliable choice for any organization serious about its reputation.
Key facts
- Team size: 1-10 employees
- Headquarters: Rua das Camomilas, Uberlandia, Minas Gerais, Brazil, 38412-149
- Address: Rua das Camomilas , Uberlandia Minas Gerais Brazil 38412-149
- SIC codes: 7389
Keywords & focus
Topics and areas Ares Comunicação works with.
- relacionamento corporativo
- assessoria de imprensa
- relacoes publicas
- gerenciamento de carreira para influencer
- desenvolvimento de textos para qualquer fim
- presenca digital
- gerenciamento de redes sociais
- public relations & communications services
- consulting
- reputation management
- media training workshops
- crisis response planning
- crisis strategy
- strategic consulting
- public image management
- brand positioning
- brand narrative development
- posicionamento estratégico
- communication strategy
- estratégias de comunicação
- stakeholder engagement
- crisis mitigation
- gestão de crise
- executive media training
- media relationship management
- comunicação humanizada
- risk management
- crisis management
- gestão de reputação
- public relations agencies
- +27 more
Technologies
Gmail, Google Apps, Google Font API, Nginx, WordPress.org, Mobile Friendly
Industries served by Ares Comunicação
Ares Comunicação works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Uberlandia
If you are looking for alternatives or more options in Uberlandia, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Ares Comunicação
Common questions and answers about Ares Comunicação, their services, location, and how to work with them.
- Where is Ares Comunicação located?
- Ares Comunicação is headquartered in Uberlandia.
- What services does Ares Comunicação offer?
- Ares Comunicação offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Ares Comunicação serve?
- Ares Comunicação serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Ares Comunicação a verified PR agency?
- Ares Comunicação is listed on Online PR. Verification status is shown on their profile.
- How can I contact Ares Comunicação?
- You can visit their website at http://www.arescomunicacao.com.br
- How many reviews does Ares Comunicação have?
- Ares Comunicação has 0 client reviews with an average rating of 0.0 out of 5.
- When was Ares Comunicação founded?
- Ares Comunicação was founded in 2008.
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