Bitner Goodman

Bitner Goodman is a public relations and communications agency based in Wilton Manors, United States, that has been operating since 1980. The firm offers a comprehensive range of services that blend public relations, marketing, and advertising to help clients achieve their communications goals. With a multi-lingual staff and offices in Fort Lauderdale and Orlando, Bitner Goodman provides expertise in script writing, special events and promotions, social media marketing, web design, branding, strategic partnerships, media relations, community outreach, crisis management, and user experience. The agency also handles payment processing and serves clients in the gambling, casinos, gaming, online betting, amusement arcades, and leisure sectors, as well as consumer internet, information technology, and marketing and advertising industries.

Services and Specialties

Bitner Goodman offers a diverse set of capabilities that cover both traditional and digital communications. The agency's service portfolio includes:

• Script writing and content development
• Special events and promotions management
• Social media marketing and strategy
• Web design and user experience (UX) optimization
• Branding and identity development
• Strategic partnerships and media relations
• Community outreach and crisis management
• Payment processing solutions for gaming and betting clients

These services are designed to support clients across industries such as gambling and casinos, online betting, amusement arcades, travel and tourism, and consumer internet. The agency's experience in gaming and leisure sectors is complemented by its work in real estate, entertainment, retail, healthcare, and government.

Who They Help

Bitner Goodman serves a wide range of clients, including those in the gambling and casino industry, online betting and gambling platforms, amusement arcades, and leisure and travel companies. The firm also works with consumer internet businesses, information technology firms, and organizations in marketing and advertising. Additionally, the agency has experience in transportation, real estate, entertainment, retail, healthcare, and government sectors. This diversity reflects the agency's ability to adapt its communications strategies to different market needs, from highly regulated industries like gaming to more traditional sectors such as tourism and government.

Approach and Philosophy

The agency's approach integrates public relations, marketing, and advertising into a balanced communications program. Bitner Goodman emphasizes building momentum and awareness through high-voltage creativity and razor sharp insights, as stated in their corporate materials. The team focuses on coordinating publicity, community relations, and training programs to facilitate information flow and change perceptions. Their expert counsel and solid media relationships are central to their methodology, which aims to exceed client expectations. As a partner in the Worldcom Public Relations Group, Bitner Goodman leverages a global network of 107 offices in 95 cities across 46 countries, enabling them to support clients with international needs.

Location and Credentials

Headquartered at 2101 Northeast 26th Street in Wilton Manors, Florida, United States, Bitner Goodman has been a fixture in the region since 1980. The agency maintains offices in Fort Lauderdale and Orlando, providing in-depth, multi-cultural marketing and communication expertise. Their long-standing presence in Wilton Manors and the broader Florida market has allowed them to build strong relationships with local media and community organizations. The agency's membership in the Worldcom Public Relations Group adds a global dimension to their capabilities, offering clients access to resources and expertise across five continents.

Bitner Goodman is well-suited for organizations in the gaming, gambling, and leisure industries seeking a communications partner with experience in both traditional and digital channels. The agency's ability to handle crisis management, community outreach, and social media marketing makes it a practical choice for businesses in regulated sectors like online betting and casinos. Companies in consumer internet, information technology, and marketing and advertising may also find value in Bitner Goodman's integrated approach. The agency's multi-lingual staff and global network further benefit clients with diverse audiences or international operations.