Buiten de Lijntjes Communicatie

Buiten de Lijntjes Communicatie is a public relations and communications agency based in Alphen aan den Rijn, Netherlands. Founded in 2015, the firm offers a broad spectrum of services centered on strategic communication, spokesperson training, and media relations. The agency's name, which translates to "Outside the Lines Communication," reflects its focus on helping organizations move beyond traditional, siloed communication functions toward more integrated and authentic engagement with their audiences.

Services and Specialties

Buiten de Lijntjes Communicatie provides hands-on support across the communications spectrum. Core offerings include strategic communications advice, media training, spokesperson coaching, and crisis communication. The agency also assists with writing and editing, event organization, and workshop facilitation. A key specialty is helping organizations train internal spokespeople and subject-matter experts to communicate effectively with the media and other stakeholders. The firm's approach is practical and collaborative, often working directly with teams to build confidence and clarity in messaging. Typical services include:

• Strategic communications advice and planning
• Spokesperson training and media coaching
• Media relations and press office support
• Crisis communication preparation and response
• Writing and editing (press releases, articles, key messages)
• Workshops, brainstorms, and creative sessions
• Event organization and coordination
• Coaching and training on the job
• Lectures and presentations on communication topics

Client Focus and Approach

Buiten de Lijntjes Communicatie works with a range of organizations, from startups to established companies and public institutions. The agency is particularly suited for clients who want to shift from a reactive, frontline communication model to one where communication is embedded across the entire organization. This includes helping leaders and teams feel more comfortable with letting go of control, empowering the right people to tell the organization's story, and setting clear guidelines for who says what and how. The firm's founder emphasizes a collaborative, sometimes informal style—using tools like walking meetings, creative brainstorms, and training on the job—to make communication skills accessible and practical. The approach is less about delivering polished campaigns from a distance and more about working alongside clients to solve real-world communication challenges.

Location and Credentials

Based in Alphen aan den Rijn, South Holland, Netherlands, Buiten de Lijntjes Communicatie serves clients across the country and beyond. The agency's location in the Green Heart of the Netherlands puts it within easy reach of major cities like Amsterdam, Rotterdam, and Utrecht, while maintaining a focus on personalized, relationship-driven service. Founded in 2015, the firm has built a reputation for straightforward, no-nonsense communication advice that prioritizes clarity and effectiveness over jargon or hype. The agency is well-suited for organizations that value direct, experienced guidance on how to communicate more authentically and strategically, whether they are facing a specific crisis, launching a new initiative, or simply wanting to improve their overall communication culture. Buiten de Lijntjes Communicatie is a good fit for leaders and teams who are ready to move beyond the front line and embed good communication practices throughout their organization.