Buro Thijs

Buro Thijs is a corporate communications consultancy based in The Hague, Netherlands, established in 2023 by seasoned communications expert Maarten Thijs. The firm positions itself as a no-nonsense partner for organizations seeking to manage their reputation, navigate complex issues, and execute strategic communication with a hands-on, practical approach. While the agency is relatively new, its founder brings extensive experience in boardroom-level advisory, crisis management, and media relations, making Buro Thijs a focused player in the Dutch public relations landscape.

Core Services and Specialties

Buro Thijs offers a targeted set of services centered on corporate communication and reputation management. The agency’s expertise spans several key areas that are critical for organizations operating in today’s fast-paced media environment. Based on the agency’s stated keywords and industry focus, their core offerings include:

• Communicatiestrategie (Communication Strategy) – Developing overarching plans that align messaging with business goals.
• Corporate Communicatie (Corporate Communications) – Managing internal and external communications to build and maintain organizational trust.
• Reputatiemanagement (Reputation Management) – Monitoring and shaping public perception to protect and enhance brand value.
• Mediarelatie (Media Relations) – Building and maintaining relationships with journalists and media outlets to secure positive coverage.
• Issuemanagement (Issue Management) – Identifying and addressing emerging issues before they escalate into crises.
• Crisescommunicatie (Crisis Communication) – Providing rapid, strategic response during high-pressure situations to minimize reputational damage.
• Public Relations (Public Relations) – Broad PR support including storytelling, press releases, and stakeholder engagement.

Who They Help and Their Approach

Buro Thijs primarily serves organizations that need strategic, high-level communication advice—often at the boardroom or executive level. The agency acts as a "stevige sparringpartner" (a strong sparring partner) for directors and senior leaders, offering candid, independent counsel. Their approach is described as strategic, tactically smart, and always practical. Rather than delivering theoretical frameworks, Buro Thijs focuses on converting ideas into tangible results. This practical bias is a hallmark of their work: they aim to be the craftsman who turns unconventional ideas into measurable outcomes. The agency’s no-nonsense style appeals to clients who value directness, efficiency, and a clear return on investment from their communications efforts.

Location and Credentials

Based in The Hague, South Holland, Buro Thijs operates from the political and administrative heart of the Netherlands. The Hague is home to numerous government bodies, international organizations, and corporate headquarters, making it a natural base for a consultancy specializing in corporate communication and reputation management. Being situated in this city gives the agency proximity to key decision-makers and a deep understanding of the Dutch institutional landscape. Founded in 2023, Buro Thijs is a young firm, but its credibility rests on the founder’s track record. Maarten Thijs, the founder, is described as a communications expert with a wealth of experience, which positions the agency as a credible advisor for organizations seeking seasoned guidance without the overhead of a large agency.

Buro Thijs is a good fit for organizations in the Netherlands—particularly those in The Hague region or with ties to government, international affairs, or corporate sectors—that require a focused, experienced communications partner. The agency is ideal for companies facing reputational challenges, navigating sensitive issues, or seeking to strengthen their corporate narrative. Its lean structure and hands-on approach make it particularly suitable for clients who value direct access to senior expertise and a pragmatic, results-oriented way of working.