Cake + Ice Cream
Cake + Ice Cream is a public relations agency based in Leeds (founded 2020).
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About Cake + Ice Cream
Cake + Ice Cream was established in 2020 by Jane Clark and Louise Adu, two PR specialists with extensive experience across multiple sectors and countries. The consultancy was founded from the recognition that many businesses, particularly those in fast-moving or niche industries, needed a more tailored, hands-on approach to communications than larger agencies could provide. Based in Leeds, United Kingdom, the agency set out to combine strategic rigour with a genuinely collaborative style, helping organisations refine their stories and present them in ways that build lasting reputation and audience engagement.
Current Focus and Approach
Today, Cake + Ice Cream operates as a boutique communications consultancy serving both B2B and B2C clients. The agency's core philosophy is rooted in listening first, then packaging a business's unique narrative into campaigns that deliver measurable outcomes. This approach is applied across a diverse range of industries, including food, sustainability, cyber security, events, fintech, property, retail, and training and education. The team is particularly known for its versatility, adapting its methods to suit the specific challenges and opportunities of each sector. Recent projects illustrate this breadth: from government-recognised campaigns for the Cyber Resilience Centre for Wales and the annual Summit for the National Cyber Resilience Centre Group, to PR for the B2B trade event the National Fish & Chip Awards, which generated widespread coverage across regional, national, and international consumer media. The consultancy has also provided strategic communications for the global circular economy platform B-Stock, offering UK/EU economic and consumer insights, and raised awareness for the award-winning Police CyberAlarm tool designed to help businesses defend against cyber threats.
Services and Specialties
Cake + Ice Cream offers a comprehensive suite of services that span the full communications lifecycle. The agency's expertise covers brand positioning and profiling, media relations, strategy development, content management, social media management, and event management. In practice, this means they are equally comfortable crafting long-term reputation management strategies as they are executing time-sensitive crisis communications or stakeholder engagement campaigns. Their typical service offering includes:
- Stakeholder engagement and community relations
- Corporate communications and crisis management
- Consumer relations and media relations
- Strategy development and campaign management
- Content creation and social media management
- Brand strategy, brand awareness, and brand positioning
- Reputation management and brand reputation
- Industry-specific campaigns (food, cyber security, fintech, property, retail, education)
- Digital marketing and profiling
- Start-up support and international business communications
This breadth means that Cake + Ice Cream can function as a full-service partner for smaller organisations or as a specialist collaborator for larger companies and other PR agencies. The agency actively seeks partnerships with other communications firms, offering consultancy and campaign support on a project basis.
Who Benefits from Working with Cake + Ice Cream
Cake + Ice Cream is a strong fit for businesses that value a personalised, strategic approach to communications and need an agency that can pivot between different industries and challenges. They are particularly well-suited to companies in the food, sustainability, cyber security, events, fintech, property, retail, and training and education sectors. The consultancy is also a good choice for organisations that require start-up support, international business communications, or targeted B2C campaigns. Because of their collaborative ethos, they are equally valuable to other PR agencies looking for additional capacity or specialist expertise. Based in Leeds, United Kingdom, the team is well-positioned to serve clients across the UK and internationally, drawing on the founders' cross-sector and cross-border experience. For businesses seeking a communications partner that listens carefully, adapts quickly, and delivers tangible results without the overhead of a large agency, Cake + Ice Cream offers a compelling option.
Key facts
- Team size: 1-10 employees
- Headquarters: Leeds, England, United Kingdom
- Address: Leeds England United Kingdom
- SIC codes: 7389
Keywords & focus
Topics and areas Cake + Ice Cream works with.
- stakeholder engagement
- corporate comms
- crisis comms
- community engagement
- consumer relations
- media relations
- strategy development
- content creation
- reputation management
- social media management
- public relations & communications services
- brand strategy
- brand awareness
- public relations agencies
- brand reputation
- campaign management
- industry-specific campaigns
- services
- media and advertising
- brand positioning
- hospitality
- property management
- profiling
- digital marketing
- b2c experience
- public relations and communications
- international business
- start-up support
- marketing and brand management
- b2b
- +29 more
Technologies
Outlook, Amazon AWS, Mobile Friendly
Industries served by Cake + Ice Cream
Cake + Ice Cream works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Leeds
If you are looking for alternatives or more options in Leeds, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Cake + Ice Cream
Common questions and answers about Cake + Ice Cream, their services, location, and how to work with them.
- Where is Cake + Ice Cream located?
- Cake + Ice Cream is headquartered in Leeds.
- What services does Cake + Ice Cream offer?
- Cake + Ice Cream offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Cake + Ice Cream serve?
- Cake + Ice Cream serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Cake + Ice Cream a verified PR agency?
- Cake + Ice Cream is listed on Online PR. Verification status is shown on their profile.
- How can I contact Cake + Ice Cream?
- You can visit their website at http://www.cake-icecream.co.uk
- How many reviews does Cake + Ice Cream have?
- Cake + Ice Cream has 0 client reviews with an average rating of 0.0 out of 5.
- When was Cake + Ice Cream founded?
- Cake + Ice Cream was founded in 2020.
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