Cooking Brands®
Cooking Brands® is a public relations agency based in Buenos Aires (founded 2015).
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About Cooking Brands®
Cooking Brands® was founded in 2015 in Buenos Aires, Argentina, with a clear understanding that modern communication requires more than just a press release or a social media post. The agency emerged from the recognition that audiences now engage with brands from a more active, demanding position. Companies need to listen before they speak, and that listening must be comprehensive—spanning media, digital platforms, and direct consumer feedback. Cooking Brands® positioned itself as a boutique integrated communications agency that manages 100% of a company's communication needs, from institutional messaging to crisis management and content production.
A Boutique Approach to Integrated Communications
Based at 336 Florida in the heart of Buenos Aires, Cooking Brands® operates as a full-service agency that rejects the siloed approach of traditional advertising, press, or digital agencies. The firm argues that communication has become omnidirectional, with audiences connecting to brands from multiple touchpoints and expecting coherent, authentic responses. This philosophy drives the agency's methodology: understanding not just the client's needs, but also the expectations, behaviors, and preferences of their target publics. Cooking Brands® works across B2C sectors, with particular strength in helping companies that produce physical goods—such as eco-friendly cookware, cutlery, and hand tools—communicate technical advantages like patented metallurgical processes, durable ceramic-like surfaces, and chemical-free cookware surfaces to consumers who increasingly value transparency and sustainability.
Services and Specializations
Cooking Brands® offers a comprehensive suite of communications services designed to cover the full lifecycle of a brand's relationship with its audiences. While the agency tailors its offerings to each client's specific needs, its core capabilities typically include:
- Media relations and press actions (acciones de prensa y PR)
- Institutional and corporate communications (comunicación institucional)
- Crisis communication management (comunicación de crisis)
- Social media communication management (manejo de comunicación de redes sociales)
- Advertising communication strategy (comunicación publicitaria)
- Multimedia content production (producción de contenidos multimedia)
- Commercial content production and training (producción de contenidos comerciales y capacitaciones)
- Media coaching for executives and spokespeople
These services are delivered with an emphasis on listening first, then crafting messages that resonate with specific audiences. For clients in manufacturing, retail, or e-commerce—particularly those selling premium cookware, cutlery, or hand tools—Cooking Brands® can help articulate complex product attributes like induction compatibility, lightweight cast iron alternatives, or long warranty periods in ways that build trust and drive D2C and retail sales.
Who Benefits from Cooking Brands®
Cooking Brands® is best suited for companies that need a strategic partner to manage all aspects of their communications, rather than piecemeal support from separate agencies. The firm is particularly effective for businesses in the consumer goods sector that sell through both retail and direct-to-consumer channels, especially those with technically differentiated products that require clear, compelling storytelling. Brands selling eco-friendly cookware, professional restaurant-grade cookware, or rust-proof, oven-safe cookware will find Cooking Brands® adept at translating manufacturing innovations into consumer-facing narratives. The agency is also a strong fit for companies navigating growth phases, market entry into Argentina or Latin America, or reputational challenges that demand careful, consistent messaging. Because Cooking Brands® operates as a boutique agency, clients receive senior-level attention and a customized approach rather than a one-size-fits-all program.
Key facts
- Team size: 1-10 employees
- Headquarters: 336 Florida, Buenos Aires, Autonomous City of Buenos Aires, Argentina, 1005
- Address: 336 Florida , Buenos Aires Autonomous City of Buenos Aires Argentina 1005
Keywords & focus
Topics and areas Cooking Brands® works with.
- manejo de comunicacion de redes sociales
- media couching
- comunicacion institucional
- comunicacion publicitaria
- acciones de prensa y pr
- produccion de contenidos multimedia
- comunicacion de crisis
- produccion de contenidos comerciales y capacitaciones
- public relations & communications services
- eco-friendly cookware
- b2c
- patented metallurgical process
- durable cookware
- ceramic-like surface
- high-temperature searing
- e-commerce
- oven safe cookware
- chemical-free cookware surface
- pre-seasoned cookware
- rust-proof cookware
- professional restaurant-grade cookware
- induction compatible cookware
- cutlery and handtool manufacturing
- retail
- d2c
- long warranty cookware
- safe for all cooktops
- lightweight cast iron alternative
- manufacturing
- metal tool safe
- +14 more
Technologies
ShareThis, Apache, Woo Commerce, Google Font API, WordPress.org, Google Analytics, Mobile Friendly, YouTube
Industries served by Cooking Brands®
Cooking Brands® works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Cooking Brands®
Common questions and answers about Cooking Brands®, their services, location, and how to work with them.
- Where is Cooking Brands® located?
- Cooking Brands® is headquartered in Buenos Aires.
- What services does Cooking Brands® offer?
- Cooking Brands® offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Cooking Brands® serve?
- Cooking Brands® serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Cooking Brands® a verified PR agency?
- Cooking Brands® is listed on Online PR. Verification status is shown on their profile.
- How can I contact Cooking Brands®?
- You can visit their website at http://www.iconcookware.com
- How many reviews does Cooking Brands® have?
- Cooking Brands® has 0 client reviews with an average rating of 0.0 out of 5.
- When was Cooking Brands® founded?
- Cooking Brands® was founded in 2015.
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