Counter
Counter is a public relations agency based in Zaandam (founded 2013).
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About Counter
In the competitive landscape of public relations and communications, standing out often requires a distinct approach to storytelling. Based in Zaandam, Netherlands, at the Nicolaes Maesstraat, Counter has carved a niche by focusing on a "story-first" methodology since its founding in 2013. Rather than simply disseminating press releases, the agency prioritizes crafting narratives that resonate with audiences, aiming to shape behaviour and drive action. This approach is particularly tailored for innovative, ambitious brands looking to cut through the noise in their respective markets.
Story-First Approach for High-Tech and Mobility Sectors
Counter specializes in applying its story-first philosophy to high-tech and mobility sectors, where complex innovations require clear, compelling communication. The agency’s work often involves content strategy for high-tech clients, creating narratives that translate technical achievements into relatable stories. For mobility-focused brands, Counter develops creative campaigns that highlight advancements in transportation and sustainability. By focusing on storytelling for ambitious brands, the agency helps clients generate media attention and build brand awareness, positioning them as thought leaders in their fields. This focus on narrative depth sets Counter apart from agencies that rely solely on traditional media pitching.
Services and Capabilities
Counter offers a comprehensive suite of public relations and communications services designed to support brands from strategy to execution. These services are built around the agency's core belief in the power of stories to move people and spark action. Key offerings include:
- Public relations and communications strategy, including media relations and pitching to secure coverage
- Content marketing and content creation, including blog writing, copywriting, and video production
- Social media strategy and management to foster customer engagement
- Creative production, such as infographics and visual storytelling
- Lead generation and brand awareness campaigns
- Content analysis and strategy for innovative startups and established brands
These services are delivered through a story-first lens, ensuring that every piece of content—from a social media post to a press release—aligns with the client's core narrative. Counter's team emphasizes a strategic approach to media attention, focusing on quality over quantity to build lasting brand equity.
Working with Innovative and Ambitious Brands
Since its establishment in 2013, Counter has built a reputation for partnering with brands that are pushing boundaries in their industries. The agency’s client base typically includes innovative startups and ambitious companies in high-tech, mobility, and other forward-looking sectors. By offering services like content voor innovatieve startups and creatieve campagnes voor mobiliteit, Counter helps these organizations articulate their value propositions in a crowded marketplace. The agency’s location in Zaandam, Netherlands, provides a strategic base within the Dutch business ecosystem, allowing it to serve both local and international clients effectively. For brands seeking to transform their communication from transactional to transformative, Counter’s story-first approach offers a proven framework for building meaningful connections with audiences.
Key facts
- Team size: 1-10 employees
- Headquarters: Nicolaes Maesstraat, Zaandam, North Holland, Netherlands, 1506 LB
- Address: Nicolaes Maesstraat , Zaandam North Holland Netherlands 1506 LB
- SIC codes: 7389
Keywords & focus
Topics and areas Counter works with.
- pr
- content marketing
- social media
- copy
- public relations & communications services
- persberichten
- creatieve productie
- content voor innovatieve startups
- strategie en campagnes
- mediarelaties
- customer engagement
- social media strategie
- story first aanpak
- media-aandacht
- contentstrategie voor high-tech
- pitchen van media
- public relations
- infographics maken
- creatieve campagnes voor mobiliteit
- storytelling voor ambitieuze merken
- services
- video production
- blog schrijven
- media-aandacht voor innovatie
- storytelling voor merken
- social media management
- lead generation
- brand awareness
- content analyse
- contentcreatie
- +46 more
Technologies
Gmail, Google Apps, MailChimp SPF, Microsoft Office 365, Vimeo, Varnish, Apache, Mobile Friendly, Adobe Media Optimizer, Google Font API, Google Maps, Google Maps (Non Paid Users), Google Tag Manager, Cedexis Radar, reCAPTCHA, WordPress.org, Deel, Remote, Reviews
Industries served by Counter
Counter works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Zaandam
If you are looking for alternatives or more options in Zaandam, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Counter
Common questions and answers about Counter, their services, location, and how to work with them.
- Where is Counter located?
- Counter is headquartered in Zaandam.
- What services does Counter offer?
- Counter offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Counter serve?
- Counter serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Counter a verified PR agency?
- Counter is listed on Online PR. Verification status is shown on their profile.
- How can I contact Counter?
- You can visit their website at http://www.countercontent.nl
- How many reviews does Counter have?
- Counter has 0 client reviews with an average rating of 0.0 out of 5.
- When was Counter founded?
- Counter was founded in 2013.
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