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Cross Colours

Cross Colours is a public relations agency based in Manhattan Beach.

Manhattan Beach 11-50 employees

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About Cross Colours

Cross Colours was founded in 1989 with a mission that went beyond fashion: to create clothing without prejudice. Emerging from the vibrant hip-hop culture of the late 80s and early 90s, the brand became synonymous with bold graphics, urban streetwear, and a message of unity. Based in Manhattan Beach, United States, Cross Colours originally made its mark with colorful, oversized silhouettes and graphic t-shirts that celebrated Black culture and social consciousness. The brand’s revival in recent years has seen it return to its roots, reconnecting with the 90s nostalgia and street style that defined its early success.

Current Focus and Brand Identity

Today, Cross Colours operates at the intersection of vintage-inspired fashion and modern streetwear. The brand’s identity is built around limited edition collections, artist collaborations, and a direct-to-consumer (D2C) e-commerce model. Its product line includes apparel, accessories, footwear, and even skateboard decks, all featuring the bold graphics and cultural themes that made the original brand iconic. Cross Colours continues to draw from hip-hop culture, 90s fashion, and urban aesthetics, appealing to a B2C audience that values authenticity and vintage style. The company’s headquarters in Manhattan Beach, California, serves as the hub for its design, marketing, and distribution operations.

Services and Capabilities

As a public relations and communications agency, Cross Colours offers a range of services tailored to brands in the streetwear, fashion, and lifestyle sectors. While the agency’s own history provides deep expertise in cultural marketing, its services are designed to help clients navigate the intersection of fashion, music, and community. Typical offerings include:

  • Brand storytelling and narrative development, leveraging cultural themes and heritage
  • Media relations and press outreach, with a focus on fashion, lifestyle, and entertainment outlets
  • Influencer and artist collaboration strategy, particularly within hip-hop and street culture
  • Social media management and content creation for e-commerce and D2C brands
  • Product launch campaigns for limited edition collections and apparel drops
  • Event planning and activation, including pop-ups and community-focused gatherings
  • Crisis communication and reputation management for heritage brands

These capabilities are rooted in Cross Colours’ own experience as a brand that has navigated multiple decades of cultural shifts. The agency’s team understands how to communicate authenticity and build loyalty among consumers who value vintage style and streetwear heritage.

Ideal Clients and Partnerships

Cross Colours is best suited for brands in the apparel, fashion, and lifestyle sectors—particularly those with a focus on streetwear, skate culture, or hip-hop-inspired aesthetics. The agency is a strong partner for companies launching limited edition collections, seeking artist collaborations, or looking to connect with a B2C audience that values cultural relevance. Brands that prioritize direct-to-consumer (D2C) sales, e-commerce, and online shopping will find Cross Colours’ expertise in digital marketing and community building especially valuable. Additionally, companies in the skateboarding equipment, footwear, and accessories space can benefit from the agency’s deep understanding of urban fashion and street style.

For brands seeking to tell an authentic story—whether reviving a heritage line or launching a new streetwear concept—Cross Colours offers a unique blend of cultural insight and practical communications strategy. The agency’s location in Manhattan Beach, United States, also provides access to the Southern California fashion and retail ecosystem, making it a convenient choice for West Coast-based clients or those looking to break into the American market.

Key facts

  • Team size: 11-50 employees
  • Headquarters: 228 Manhattan Beach Blvd, Manhattan Beach, California, United States, 90266
  • Address: 228 Manhattan Beach Blvd , Manhattan Beach California United States 90266
  • SIC codes: 2299

Keywords & focus

Topics and areas Cross Colours works with.

  • public relations & communications services
  • collaborations
  • 90s fashion
  • skateboard decks
  • retail
  • accessories
  • apparel
  • vintage clothing
  • hip-hop inspired
  • b2c
  • hip-hop culture
  • e-commerce
  • streetwear
  • footwear
  • skateboarding equipment
  • street style
  • cultural themes
  • graphic design
  • apparel & fashion
  • online shopping
  • clothing and apparel
  • graphic t-shirts
  • skate accessories
  • limited edition collections
  • bold graphics
  • urban fashion
  • artist collaborations
  • vintage style
  • d2c
  • clothing
  • +8 more

Technologies

Gmail, Google Apps, Amazon AWS, Afterpay, Sezzle, TikTok, Slack, Google Analytics, Facebook Custom Audiences, YouTube, Google Tag Manager, Google Maps, Adobe Media Optimizer, Shopify, Facebook Login (Connect), Google Font API, Cedexis Radar, Google Dynamic Remarketing, Mobile Friendly, Facebook Widget, DoubleClick, Google Custom Search, Vimeo, DoubleClick Conversion, Bootstrap Framework, Android,...

Industries served by Cross Colours

Cross Colours works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

Frequently asked questions about Cross Colours

Common questions and answers about Cross Colours, their services, location, and how to work with them.

Where is Cross Colours located?
Cross Colours is headquartered in Manhattan Beach.
What services does Cross Colours offer?
Cross Colours offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does Cross Colours serve?
Cross Colours serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is Cross Colours a verified PR agency?
Cross Colours is listed on Online PR. Verification status is shown on their profile.
How can I contact Cross Colours?
You can visit their website at http://www.crosscolours.com
How many reviews does Cross Colours have?
Cross Colours has 0 client reviews with an average rating of 0.0 out of 5.

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