CTer&co

Founded in 2015, CTer&co emerged from a recognition that regional and national media landscapes in France were increasingly disconnected from the needs of local businesses, public institutions, and social actors. Based in Bordeaux, with a secondary office in Biarritz, the agency was built on the conviction that effective communication requires both proximity to local ecosystems and the ability to reach national audiences. From its inception, CTer&co positioned itself not merely as a service provider but as a mediator—a bridge between media outlets and the diverse economic, social, and territorial actors whose stories deserve attention. This founding ethos remains central to the agency's identity today.

Core Expertise and Service Offerings

CTer&co focuses on three interconnected pillars: media relations, public relations, and crisis communication. The agency's approach is grounded in the belief that clear, impactful messages are the foundation of any successful communication strategy. CTer&co helps clients craft narratives that resonate with journalists, influencers, and target audiences, whether the goal is building brand awareness, managing a sensitive issue, or amplifying a corporate social responsibility initiative. As a mission-driven company, CTer&co is committed to promoting initiatives that contribute to a just society, sustainable economy, and environmental preservation—a commitment that informs its client selection and strategic recommendations.

Services offered by CTer&co include:

• Media relations and press strategy development
• Public relations and institutional communication
• Crisis communication and reputation management
• Media training and speech coaching
• Social media strategy and influencer marketing
• Editorial production and content creation
• Territorial and regional communication
• Corporate social responsibility (CSR) communication
• Personal branding for executives and key spokespeople
• Event management and stakeholder engagement

The agency's expertise in crisis communication is particularly noteworthy. CTer&co offers specialized support for managing media crises at both regional and national levels, helping clients navigate sensitive situations with transparency and strategic precision. Their media training programs prepare spokespeople to handle challenging interviews, public speaking engagements, and high-stakes press conferences. This combination of reactive crisis management and proactive reputation building makes CTer&co a versatile partner for organizations operating in complex environments.

Strategic Focus and Client Benefits

CTer&co's client base spans B2B companies, public sector organizations, non-profits, and institutions seeking to strengthen their visibility in France's competitive media landscape. The agency's location in Bordeaux, a dynamic economic hub in the Nouvelle-Aquitaine region, gives it a natural advantage in understanding local dynamics while maintaining strong connections with national media outlets. CTer&co's team of around six professionals works closely with clients to develop tailored strategies that align with their specific goals, whether that involves launching a new product, managing a corporate crisis, or building long-term brand equity.

What distinguishes CTer&co is its dual commitment to professional excellence and social responsibility. As a mission-driven company, the agency actively seeks partnerships with organizations that contribute to a just society, sustainable economy, and environmental preservation. This ethical framework is not merely a marketing angle but a core operational principle that influences which clients CTer&co chooses to represent and how it approaches communication challenges. For clients, this means working with an agency that brings both strategic rigor and a genuine passion for meaningful impact.

Who CTer&co Serves Best

CTer&co is an excellent fit for companies and institutions based in or targeting the French market, particularly those with operations in the Nouvelle-Aquitaine region or seeking to expand from regional to national visibility. Organizations facing media crises, navigating complex stakeholder relationships, or launching initiatives with a strong social or environmental dimension will find CTer&co's expertise especially valuable. The agency is also well-suited for executives and entrepreneurs looking to strengthen their personal brand through media training and strategic communication. For any client seeking a partner that combines local insight with national reach, and professional communication with a conscience, CTer&co offers a compelling option in France's PR landscape.