CULT.-

CULT.- is a public relations and communications agency based in Girona, Spain, that specializes in emotional branding for cultural and lifestyle projects. Founded in 2019 as the personal venture of Carola Pérez-Badua, the agency operates as her professional alter ego, blending strategic communication with creative storytelling. CULT.- focuses on crafting narratives that resonate deeply with audiences, particularly within the realms of culture, design, and lifestyle.

Services and Specialties

CULT.- provides a range of services that span the full spectrum of public relations and communications. Its core offerings include content curation, media relations, and strategic communications planning, often tailored to projects that require a nuanced understanding of cultural and lifestyle sectors. The agency also excels in creating and executing events and experiences that bring brands to life, as well as developing graphic and interior design concepts that reinforce emotional branding. Additionally, CULT.- offers workshops and publishing support, helping clients articulate their stories through magazines and other editorial formats.

• Public relations & communications strategy
• Content curation and storytelling
• Event and experience design
• Graphic and interior design
• Workshops and training
• Publishing and editorial support
• Media relations and press outreach
• Brand strategy and emotional branding

Who They Help

CULT.- works with a diverse array of clients, including companies and institutions operating in the cultural, lifestyle, and design sectors. The agency is particularly adept at serving brands and organizations that value authenticity and narrative depth, such as interior design studios, lifestyle brands, cultural institutions, and event organizers. Its client base often includes those looking to launch new projects, reposition their brand, or create immersive experiences that connect with discerning audiences. By focusing on the intersection of culture and lifestyle, CULT.- helps clients navigate the complexities of modern communications with a distinct, emotionally resonant approach.

Approach and Philosophy

The agency’s methodology is rooted in the concept of "culto lifestyle," a refined approach to branding that emphasizes emotional connection and cultural relevance. CULT.- collaborates closely with clients to develop strategies that go beyond traditional PR, integrating design, events, and content to build cohesive narratives. The team, led by Carola Pérez-Badua, prioritizes creativity and authenticity, ensuring that each project reflects the client’s unique identity while appealing to target audiences. This holistic approach allows CULT.- to deliver comprehensive communications solutions that are both impactful and memorable.

Location and Credentials

Based at 5 Carrer de la Sequia Monar in Girona, Catalonia, Spain, CULT.- benefits from its location in a region known for its rich cultural heritage and creative community. Girona’s proximity to Barcelona and its own vibrant arts scene provide the agency with access to a wide network of media, designers, and cultural influencers. Since its founding in 2019, CULT.- has established itself as a trusted partner for projects that require a sophisticated understanding of lifestyle and culture. The agency’s boutique size allows for personalized attention and flexibility, making it a strong fit for clients who value bespoke service and creative collaboration.

CULT.- is an excellent choice for businesses and institutions in the cultural and lifestyle sectors that seek a partner capable of blending strategic communication with artistic sensibility. Its focus on emotional branding, combined with expertise in design, events, and content, makes it particularly suited for projects that demand a cohesive and authentic voice. Whether in Girona or beyond, the agency offers a tailored approach that helps clients stand out in a crowded media landscape.