Den Ekstra Mil

Den Ekstra Mil is a public relations and communications agency based in Viby, Denmark, offering a distinctive blend of strategic communications counsel and hands-on sales support. Founded in 2020, the agency positions itself as a practical partner for businesses that need more than just advice—they need someone to actively execute in the field. With a focus on marketing and networking, Den Ekstra Mil helps clients bridge the gap between strategy and results, whether through targeted campaigns or temporary sales representation for specific products or periods.

Strategic Communications with a Sales Edge

What sets Den Ekstra Mil apart from many PR agencies in Denmark is its dual focus on communications and field sales. The agency’s name, which translates to “the extra mile,” reflects a commitment to going beyond traditional consultancy. Based in Viby, a suburb of Aarhus in the Central Denmark Region, the firm serves clients across the country who need support in both building their brand reputation and generating tangible business outcomes. This integrated approach is particularly valuable for small to mid-sized companies that lack the internal resources to manage both marketing and direct sales efforts simultaneously.

Core Services and Specialties

While Den Ekstra Mil’s service list is not exhaustive, its stated focus areas suggest a practical, results-oriented offering. The agency likely provides the following services, tailored to each client’s unique needs:

• Public relations and communications strategy development
• Marketing consultancy and campaign management
• Networking and business development support
• Temporary or project-based field sales representation
• Product-specific sales support for new launches or seasonal campaigns
• Brand messaging and storytelling for local and regional markets

These services are designed to help businesses increase their visibility, build stronger relationships with stakeholders, and convert communications efforts into measurable sales results. Den Ekstra Mil’s model is particularly effective for companies that need a flexible, on-the-ground presence without the overhead of a full-time sales team.

Who Den Ekstra Mil Works With

Den Ekstra Mil is best suited for businesses in Denmark—especially those in or near the Central Denmark Region—that require targeted communications support combined with direct sales execution. The agency’s approach works well for companies launching new products, entering new markets, or managing seasonal campaigns where temporary sales capacity is needed. It is also a strong fit for organizations that value a hands-on partner who can both advise on strategy and step into the field to represent the brand. Whether a startup looking to build its first PR plan or an established firm needing extra sales muscle for a specific initiative, Den Ekstra Mil offers a flexible, no-nonsense solution rooted in practical experience.