DGI Comm

DGI Comm is a full-service, 100% woman-owned public relations agency based in New York, United States. Founded in 2012 by Dian Griesel, the firm has developed a distinctive approach that blends traditional PR with a proprietary content marketing platform. Operating out of its headquarters at 335 West 38th Street in New York, DGI Comm serves a diverse client base ranging from public and private companies to venture funds, hedge funds, and charitable organizations. The agency positions itself as a strategic partner for businesses seeking to build awareness, manage reputation, and drive measurable results through integrated communications.

Specialist Expertise in Investor Relations and Content Creation

DGI Comm brings particular strength to investor relations and content creation, two areas that often require nuanced messaging for financial and business audiences. The agency's approach to investor relations is grounded in helping companies articulate their value proposition to shareholders, analysts, and the broader financial community. This includes crafting narratives that support capital markets activity, such as IPOs, follow-on offerings, or ongoing investor outreach. On the content creation side, DGI Comm leverages its proprietary platform, DGIwire.com, a closed-loop content marketing and advertising network that reaches an audited interactive audience of over 1 million people weekly. This platform allows the agency to distribute client content directly to targeted audiences, providing a measurable channel for thought leadership, brand messaging, and reputation management. The combination of traditional PR counsel with a owned media asset gives DGI Comm a unique capability to control and amplify client stories.

How DGI Comm Applies Its Approach

The agency's methodology is rooted in the belief that effective communication requires understanding how messages trigger positive or negative responses. Dian Griesel, who brings over 30 years of advisory experience, emphasizes observation, analysis, and strategic direction. This philosophy translates into campaigns that are designed to build partnerships, drive sales, and increase awareness among desired audiences. DGI Comm works across traditional and new media, using thought-leadership positioning and reputation management to ensure client messages are engaging and consistent. The agency also offers trial recruitment services, which can be particularly valuable for healthcare, biotech, or clinical research clients seeking to enroll participants for studies. By integrating PR, social media, and content marketing, DGI Comm creates cohesive programs that address both corporate and brand-specific marketing needs.

Core Services and Specialties

• Public relations strategy and execution
• Investor relations and financial communications
• Content creation and thought leadership
• Social media management and strategy
• Trial recruitment and patient enrollment campaigns
• Reputation management and crisis communications
• Media relations and press outreach
• Brand messaging and positioning
• Digital marketing via DGIwire.com platform

Who DGI Comm Works With

DGI Comm is well-suited for organizations that require a blend of strategic PR counsel and measurable content distribution. The agency serves public and private companies across sectors including consumer internet, information technology, and services. Venture and hedge funds, as well as charitable organizations, also rely on DGI Comm for corporate marketing and brand-specific initiatives. Given its expertise in investor relations and trial recruitment, the agency is particularly relevant for growth-stage companies, publicly traded firms, and organizations in healthcare or clinical research. The firm's woman-owned status and its founder's background as a best-selling author and media contributor add a layer of credibility for clients seeking a partner with deep industry knowledge and a proven ability to generate media coverage. For businesses in New York and beyond that need a strategic, results-oriented PR partner, DGI Comm offers a distinctive combination of traditional communications and innovative content marketing through its DGIwire.com platform.