Digital Advocacy
Digital Advocacy is a public relations agency based in Sacramento (founded 2017).
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About Digital Advocacy
Founded in 2017, Digital Advocacy is a public relations and communications agency headquartered in Sacramento, United States. The firm focuses exclusively on shaping public policy and influencing voters through digital-first strategies. Rather than serving a broad range of corporate clients, Digital Advocacy specializes in supporting public affairs agencies, political campaigns, and advocacy organizations that need to move public opinion or legislative outcomes. The agency’s core offering is a blend of strategic consulting and hands-on digital execution, helping clients navigate the increasingly complex online landscape where policy battles and elections are won.
Strategic Digital Campaigns for Public Affairs
Digital Advocacy helps clients build and execute comprehensive digital campaigns that target specific audiences with precision. The agency’s work typically begins with digital campaign planning, where they map out goals, timelines, and key performance indicators tailored to advocacy or electoral objectives. A cornerstone of their approach is digital audience segmentation, which allows clients to reach voters, stakeholders, or policymakers with messages that resonate on an individual level. This is paired with voter-targeted digital ads, ensuring that advertising budgets are spent efficiently on the people most likely to be influenced. Digital Advocacy also provides digital campaign analytics and digital campaign performance tracking, giving clients real-time insight into what is working and where adjustments are needed.
Comprehensive Service Offerings
Digital Advocacy offers a full suite of services that cover every stage of a digital campaign, from initial strategy through execution and optimization. Their capabilities include:
- Digital strategy and consulting
- Audience segmentation and voter targeting
- Digital advertising (including voter-targeted digital ads)
- Campaign branding and identity development
- Coalition and list building
- Video development and digital content creation
- Website development and user experience design
- Social media management and platform management
- Email marketing and digital messaging
- Digital platform integration and digital campaign analytics
- Graphic design and campaign branding identity
These services are designed to work together as part of an integrated campaign, but clients can also engage Digital Advocacy for specific projects. The agency’s expertise in digital platform integration ensures that all tools—from CRM systems to ad platforms—function seamlessly, while their focus on user experience helps maximize engagement with campaign content.
Located in the Heart of California Politics
Being based in Sacramento, United States, places Digital Advocacy at the center of California’s political and legislative activity. The agency’s office at 801 16th St, Sacramento, California, 95814, is just blocks from the California State Capitol, giving them proximity to lawmakers, advocacy groups, and political operatives. This location allows Digital Advocacy to stay attuned to the latest policy debates and regulatory shifts, which informs their digital strategies for clients. While their work often focuses on California-based campaigns, the agency also serves clients across the United States who need to influence federal or state-level policy. Their understanding of government and legislative advocacy is a direct result of operating in Sacramento’s political ecosystem.
Digital Advocacy is best suited for public affairs agencies, political campaigns, trade associations, and non-profit advocacy organizations that need to drive measurable outcomes in the public policy arena. Clients who value data-driven decision-making, targeted digital outreach, and a deep understanding of the legislative process will find the agency a strong partner. Whether the goal is to pass a bill, defeat a ballot measure, or elect a candidate, Digital Advocacy provides the digital infrastructure and strategic thinking to make it happen.
Key facts
- Team size: 1-10 employees
- Headquarters: 801 16th St, Sacramento, California, United States, 95814
- Address: 801 16th St , Sacramento California United States 95814
- SIC codes: 8742
Keywords & focus
Topics and areas Digital Advocacy works with.
- audience segmentation
- campaign branding amp identity
- digital advertising
- digital strategy
- coalition amp list building
- coalition list building
- video development
- campaign branding identity
- website development
- social media
- public relations & communications services
- digital audience segmentation
- voter-targeted digital ads
- digital campaign analytics
- email marketing
- consulting
- services
- digital campaign performance
- digital marketing
- government
- legislative advocacy
- user experience
- digital platform integration
- digital content creation
- graphic design
- digital messaging
- voter targeting
- b2b
- platform management
- digital campaign planning
- +40 more
Technologies
Gmail, Google Apps, GoDaddy Hosting, Slack, Mobile Friendly, Google Font API, Google Tag Manager, WordPress.org, Apache, reCAPTCHA, Azure Devops, Android, React Native, Docker, Node.js, AI, Sigma, Remote
Industries served by Digital Advocacy
Digital Advocacy works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Digital Advocacy
Common questions and answers about Digital Advocacy, their services, location, and how to work with them.
- Where is Digital Advocacy located?
- Digital Advocacy is headquartered in Sacramento.
- What services does Digital Advocacy offer?
- Digital Advocacy offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Digital Advocacy serve?
- Digital Advocacy serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Digital Advocacy a verified PR agency?
- Digital Advocacy is listed on Online PR. Verification status is shown on their profile.
- How can I contact Digital Advocacy?
- You can visit their website at http://www.digitaladvocacy.com
- How many reviews does Digital Advocacy have?
- Digital Advocacy has 0 client reviews with an average rating of 0.0 out of 5.
- When was Digital Advocacy founded?
- Digital Advocacy was founded in 2017.
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