Donut Rodeo

Donut Rodeo is a public relations and communications agency headquartered in Singapore, Singapore. Founded in 2021, the firm works primarily with early- and late-stage startups across the Asia-Pacific region, as well as established organizations and nonprofits. The agency focuses on helping clients tell their stories in ways that support strategic and operational goals, with a particular emphasis on engaging and persuading audiences and driving measurable action.

Who They Serve and How They Help

Donut Rodeo’s client base is split between two main groups. For startups in the Asia-Pacific region, the agency helps develop communications capabilities that allow them to move to the next level—securing additional funding, expanding into new markets, and growing their customer bases. For more established organizations, Donut Rodeo provides support in better engaging and persuading audiences, whether through media relations, government and community relations, or crisis communications. The agency also works with nonprofit organizations, particularly in areas requiring community relations and public affairs expertise. Donut Rodeo’s approach is rooted in the belief that most organizations need not only to frame their narratives but also to create them, and they emphasize the power of storytelling throughout their work.

Services and Specialties

Donut Rodeo offers a range of services that cover the full spectrum of public relations and communications. Their work often begins with brand strategy, including brand planning, brand positioning, and the development of messaging that resonates with key stakeholders. They also provide media planning and execution, government relations strategies, and community relations programs. A significant part of their offering is crisis communications, where they not only create crisis plans but also deliver the training essential to effective crisis management. Additionally, Donut Rodeo focuses on content marketing and internal communications, helping clients align their external and internal narratives. Based in Singapore, the agency is well-positioned to serve clients across the Asia-Pacific region, with a particular strength in navigating the regulatory and cultural landscapes of Southeast Asian markets.

Below is a summary of the key services Donut Rodeo typically provides:

• Brand strategy, positioning, and messaging development
• Media planning and public relations execution
• Government relations and public affairs
• Community relations and nonprofit communications
• Crisis communications planning and training
• Content marketing and storytelling
• Internal communications
• Communications capability building for startups

Who Donut Rodeo Is a Good Fit For

Donut Rodeo is a strong match for startups in the Asia-Pacific region that need to build or scale their communications functions, particularly those seeking funding, market expansion, or customer growth. The agency is also well-suited for established organizations—including nonprofits—that want to improve how they engage with stakeholders, manage public perception, or navigate complex regulatory environments. Clients looking for a hands-on, storytelling-driven approach to public relations and communications will find Donut Rodeo’s Singapore-based team a practical partner for both strategic planning and tactical execution.