EMPR

EMPR, operating as East Maven, is a public relations and strategic communications agency based in Ulaanbaatar, Mongolia. Founded in 2013, the firm focuses on helping organizations shape public discourse, manage their reputations, and drive meaningful social change. EMPR positions itself not just as a communications vendor but as a strategic adviser and creative challenger, emphasizing narrative development and impact-driven campaigns in a media landscape that is increasingly cluttered.

Services and Specialties

EMPR offers a comprehensive suite of public relations and communications services tailored to the unique media and social environment of Mongolia. The agency specializes in strategic communications, corporate communications, and reputation management, helping clients navigate both local and international PR landscapes. A significant portion of their work involves influencer marketing and social media management, reflecting the growing importance of digital channels in reaching Mongolian audiences. EMPR also excels in event planning, media strategy, and regional media engagement, which are crucial for organizations seeking to amplify their messages beyond Ulaanbaatar. The agency is particularly known for its work in social issue awareness, including civic education campaigns, gender equality campaigns, and anti-corruption grassroots initiatives. Their service list includes:

• Strategic communications and narrative development
• Media relations and regional media engagement (Mongolia)
• Social media management and influencer marketing
• Event planning and community engagement
• Public opinion monitoring and impact measurement
• Content strategy and content creation
• Policy advocacy and civic education campaigns
• Reputation management and crisis communications
• Social change storytelling and public discourse influence

Who They Help

EMPR serves a diverse clientele, including corporations, non-governmental organizations, government entities, and international partners operating in Mongolia. Given their focus on social issue awareness and impact-driven campaigns, they are a strong fit for organizations working on gender equality, anti-corruption, and civic engagement initiatives. The agency also supports businesses that need to build or repair their reputations in Ulaanbaatar and across Mongolia, offering corporate communications services that align with local cultural sensitivities. EMPR’s expertise in international PR makes them valuable for foreign entities seeking to establish a presence or influence public opinion in the country.

Approach and Philosophy

EMPR’s approach is rooted in strategic thinking and creative execution. The agency describes itself as a team of strategy advisers, brand journalism advocates, and creative challengers who aim to make messages memorable and identities relevant to target audiences. They prioritize stirring reactions and shaping public opinion in meaningful ways, acknowledging the challenges of media clutter in modern Mongolia. EMPR emphasizes cultural sensitivity and community engagement, ensuring that campaigns resonate with local values while addressing complex social issues. Their use of impact measurement and public opinion monitoring allows them to refine strategies and demonstrate tangible results for clients.

Location and Credentials

Headquartered on Embassy Road in Ulaanbaatar, Mongolia, EMPR is deeply embedded in the local communications ecosystem. Being based in the capital city gives the agency direct access to key media outlets, policymakers, and influencers across the country. Founded in 2013, EMPR has over a decade of experience navigating Mongolia’s evolving media landscape, from traditional journalism to digital platforms. The agency’s independence allows it to offer tailored, unbiased advice without the constraints of larger network affiliations, making it a credible partner for organizations that require nuanced, locally informed PR strategies.

EMPR is a solid choice for any organization—whether a local NGO, a multinational corporation, or a government body—looking to build trust, drive social change, or manage its reputation in Mongolia. Their focus on strategic communications, coupled with a proven track record in social issue campaigns, makes them particularly well-suited for clients who value authenticity and impact over mere visibility.