Equatre Asia

Equatre Asia is a public relations and communications agency based in Singapore, operating from 122 Eunos Ave 7. The agency focuses on integrated marketing and communications, with particular expertise in talent management, public media relations, broadcasting, live streaming, and digital transformation. As part of the Edge Group of companies, Equatre Asia serves clients primarily in the sports and lifestyle sectors, providing end-to-end solutions that span traditional media, digital influence, and brand partnerships.

Services and Specialties

Equatre Asia offers a multifaceted approach to marketing and public relations, combining various modes of communication to deliver cohesive brand messages. The agency's services are tailored to the sports and lifestyle industries, leveraging both conventional and emerging channels. Key service areas include:

• Public relations and communications strategy
• Talent management and representation
• Integrated marketing campaigns
• Broadcasting and live streaming production
• Digital transformation and branding communication
• Media relations and influencer partnerships
• Brand activations and event engagements
• Content development and narrative creation

These services are designed to help clients amplify content reach, strengthen fan interactions, and increase viewership across multiple platforms. Equatre Asia emphasizes the value of combining traditional media with digital influencing, marketing partnerships, and activations to create comprehensive campaigns.

Methodology and Approach

Equatre Asia's methodology centers on conceptualisation as the foundation of every successful campaign. The agency works collaboratively with clients to develop well-thought-out plans that effectively communicate brand messages. Their team of experts focuses on creating compelling content and narratives that encourage target audiences to act, spark connections, and build experiences. The agency believes in a multifaceted approach, moving beyond the use of one or two mediums to deliver messages effectively. By integrating all modes of communication—from traditional media to digital platforms—Equatre Asia aims to create an all-inclusive experience at every touch point. As part of the Edge Group, the agency also offers expanded capabilities including performance training, events management, administrative services, fitness adventure programmes, broadcast and live streaming, film and production, and industrial design. This group structure allows Equatre Asia to provide clients with a complete marketing, PR, and broadcast solution.

Location and Client Fit

Based in Singapore, Equatre Asia operates from 122 Eunos Ave 7, a strategic location in the city-state that serves as a hub for regional media and communications. The agency's proximity to diverse industries and talent pools in Singapore supports its work in sports and lifestyle sectors. Equatre Asia is particularly well-suited for brands and organisations in the sports, lifestyle, and entertainment industries that require integrated communications strategies spanning both traditional and digital channels. The agency is also a good fit for clients seeking end-to-end services that include talent management, broadcasting, and event production. Whether a company needs to enhance audience experiences, strengthen brand partnerships, or develop compelling narratives, Equatre Asia offers a collaborative and multifaceted approach to meet these goals. The agency's connection to the Edge Group further positions it as a capable partner for projects requiring comprehensive engagement and performance solutions across multiple platforms.