Eva Snijders. Storyteller

Eva Snijders. Storyteller serves a diverse range of clients, from multinational corporations and startups to educational institutions and non-profits. Based in Benalmadena, Spain, the agency has been operating since 1998, initially founded in Barcelona before relocating to the Costa del Sol. The firm focuses on organizations undergoing significant change, those seeking to improve internal and external communication, and leaders who need to articulate a compelling vision. Its founder, Eva Snijders, brings a multidisciplinary background in design, coaching, and public relations to each engagement.

Core Approach: Strategic Storytelling for Organizational Impact

At the heart of Eva Snijders. Storyteller is the application of storytelling to business communication. Rather than treating stories as mere marketing tools, the agency positions narrative as a strategic lever for organizational development, change management, and leadership communication. This approach integrates principles from neuro-linguistic programming (NLP), coaching, and cultural diversity to craft messages that resonate across different audiences and geographies. The firm has worked with global brands including Airbus, Ogilvy, Omega, Mumm, and Ford, advising executives on how to align corporate identity with stakeholder expectations through coherent, emotionally intelligent narratives.

The methodology blends traditional public relations with transmedia storytelling, a field in which Eva Snijders was an early pioneer in the Spanish-speaking world. This means the agency does not simply write press releases or manage media relations; it helps organizations build multi-platform narratives that engage employees, customers, and investors. Services often begin with an audit of existing communication, followed by tailored coaching for leadership teams to ensure consistency between what a company says and how it behaves internally.

Services and Specialties

Eva Snijders. Storyteller offers a range of services that intersect communication, coaching, and organizational development. While the agency does not list standard PR services like media pitching or crisis monitoring, its expertise suggests a focus on high-level strategic consulting and training. Typical offerings include:

• Executive coaching and speaker training for C-suite leaders
• Crisis communication planning and narrative development
• Internal communication strategy to support change management
• Storycoaching and organizational storytelling workshops
• Speechwriting and presentation design for keynotes and events
• Brand communication and corporate identity development
• Leadership communication training using NLP techniques
• Public speaking coaching for business development and education sectors

The agency also provides consulting on storytelling and cultural diversity, helping multinational teams bridge communication gaps. Given Eva Snijders' background as a university professor and media trainer, the firm is well-suited to educational institutions and professional development programs.

Location and Global Reach

Operating from Benalmadena, a coastal town in Andalusia, Spain, the agency serves clients both locally and internationally. Eva Snijders speaks seven languages and has lived in multiple countries, which informs her ability to handle pluricultural projects. The firm's base in southern Spain provides a strategic position for European and Latin American clients, while its founder's role as an ambassador for the Storytelling Center in Amsterdam and committee member at the World Communication Forum in Davos ensures a global perspective. Despite being headquartered in a relatively small city, the agency's reach extends to major markets through its network and digital presence.

Eva Snijders. Storyteller is particularly well-suited for organizations that need to navigate complex change—such as mergers, restructuring, or digital transformation—and require a communication strategy that aligns internal culture with external messaging. It is also a strong match for leaders who want to improve their public speaking skills or develop a more authentic leadership style. Startups seeking to build a coherent brand narrative from scratch, as well as established companies looking to refresh their corporate story, will find value in the agency's integrated approach. The firm is less suited for clients seeking traditional media relations or short-term campaign management, as its strength lies in deep, process-oriented work that addresses underlying communication challenges.