Gertell Krafft
Gertell Krafft is a public relations agency based in Stockholm (founded 2022).
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About Gertell Krafft
Gertell Krafft, a public relations and communications agency based in Stockholm, Sweden, was founded in 2022 with a clear focus on results-driven storytelling. The firm’s core philosophy is that media attention requires genuine newsworthiness, sharp messaging, and the ability to place a story in a context larger than the client itself. Rather than offering generic PR services, Gertell Krafft positions itself as a specialist in crafting narratives that resonate with journalists and target audiences alike. In a crowded market of public relations agencies, the agency differentiates itself through a strong emphasis on language, context, and strategic news placement.
Specialist expertise in media relations and storytelling
Gertell Krafft’s primary expertise lies in media relations and narrative development. The agency’s team combines a keen sense for news with a refined linguistic sensibility, helping clients identify the angles and contexts that make their stories worth covering. This approach is particularly relevant for B2B companies and organizations that need to cut through the noise in earned media. The agency’s work includes media relations training, media relations workshops, and media relations consulting, all designed to equip clients with the skills to sustain media engagement over time. By focusing on storytelling strategy and media planning, Gertell Krafft ensures that each campaign is built on a foundation of credible, attention-worthy content.
How they apply their approach
The agency applies its expertise through a structured process that begins with understanding the client’s unique value proposition and target audience. From there, Gertell Krafft develops a media relations strategy that aligns with broader business goals, whether that involves crisis communication, content marketing, or ongoing publicity campaigns. The team is adept at media relations management, using a mix of traditional and digital communication channels to maximize reach. In Stockholm, where the media landscape is both sophisticated and competitive, the agency’s ability to craft compelling narratives has proven effective for clients seeking to build or repair their public reputation. The firm also offers crisis management services, helping clients navigate sensitive situations with clear, strategic messaging.
Services and specialties
While Gertell Krafft does not publicly list a full service menu, their focus on results-driven PR suggests a core set of capabilities typical for a boutique agency in Sweden. Likely services include:
- Media relations development and strategy
- Content creation and storytelling
- Crisis communication and crisis management
- Media training and workshops
- Publicity campaign planning and execution
- Digital communication and content marketing
- Media planning and tactics implementation
- Consulting on public relations and communications best practices
These services are delivered with a focus on earned media, helping clients secure coverage in relevant outlets rather than relying solely on paid channels. Gertell Krafft’s approach to media relations tactics is grounded in the belief that a strong story, well-told, is the most effective tool for gaining visibility.
Who they work with
Gertell Krafft is a good fit for B2B companies, startups, and established organizations in Stockholm and across Sweden that need a strategic partner for media relations and storytelling. The agency is particularly well-suited for businesses that have a compelling story but struggle to articulate it in a way that captures media attention. Clients who value a tailored, hands-on approach—rather than a one-size-fits-all PR package—will find the agency’s focus on context and nuance appealing. Additionally, organizations facing reputational challenges or seeking to build a strong media presence from the ground up can benefit from the agency’s expertise in crisis communication and media engagement. For those looking to elevate their public profile through earned media, Gertell Krafft offers a focused, language-driven alternative to larger, more generic PR firms.
Key facts
- Team size: 1-10 employees
- Headquarters: Stockholm, Stockholm County, Sweden
- Address: Stockholm Stockholm County Sweden
- SIC codes: 7389
Keywords & focus
Topics and areas Gertell Krafft works with.
- public relations & communications services
- consulting
- digital communication
- publicity campaigns
- media relations best practices
- media relations training
- media relations campaign
- storytelling strategy
- media relations workshops
- media campaigns
- public relations and communications
- crisis communication
- crisis management
- content marketing
- media relations development
- public relations agencies
- pr
- media engagement
- media relations consulting
- public relations strategy
- b2b
- media relations management
- media relations strategy
- public relations
- media management
- pr and communications
- storytelling
- media planning
- media relations tactics
- content creation
- +30 more
Technologies
Wordpress.com, Outlook, Microsoft Office 365, Slack, Mobile Friendly, WordPress.org, Nginx
Industries served by Gertell Krafft
Gertell Krafft works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Stockholm
If you are looking for alternatives or more options in Stockholm, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Gertell Krafft
Common questions and answers about Gertell Krafft, their services, location, and how to work with them.
- Where is Gertell Krafft located?
- Gertell Krafft is headquartered in Stockholm.
- What services does Gertell Krafft offer?
- Gertell Krafft offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Gertell Krafft serve?
- Gertell Krafft serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Gertell Krafft a verified PR agency?
- Gertell Krafft is listed on Online PR. Verification status is shown on their profile.
- How can I contact Gertell Krafft?
- You can visit their website at http://www.gertellkrafft.com
- How many reviews does Gertell Krafft have?
- Gertell Krafft has 0 client reviews with an average rating of 0.0 out of 5.
- When was Gertell Krafft founded?
- Gertell Krafft was founded in 2022.
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