GHC Asia
GHC Asia is a public relations agency based in Hong Kong (founded 1997).
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About GHC Asia
GHC Asia is a public relations and marketing communications agency that primarily serves established brands and enterprises operating in the luxury, hospitality, travel, and lifestyle sectors across Asia. The agency works with hotels, resorts, destination marketing organizations, real estate developers, luxury retailers, and cultural institutions that require sophisticated brand storytelling and media relations in highly competitive Asian markets.
How GHC Asia Helps Clients Build Brand Presence
Founded in 1997, GHC Asia brings over 25 years of experience to the region's luxury and lifestyle communications landscape. The agency operates on a philosophy it calls the "3 C's" for luxury brands: Create, Communicate, and Connect. This framework guides how the firm develops campaigns that resonate with discerning Asian consumers. GHC Asia focuses on brand positioning, reputation management, and high-impact launches that generate meaningful media coverage and consumer engagement. The agency is particularly known for its work in travel destination branding and hospitality campaigns, having executed notable projects such as promoting Finland as a travel destination for Chinese visitors and launching Gordon Ramsay's restaurant in Hong Kong.
Being part of Japan's Hakuhodo DY Group provides GHC Asia with substantial resources for regional expansion and access to integrated marketing capabilities. The agency also represents the Travel & Lifestyle Network in Hong Kong, China, and Singapore, which allows it to coordinate international campaigns while ensuring local adaptation across different Asian markets.
Core Services and Specialties
Based at 91 Jervois St in Hong Kong's Wanchai district, GHC Asia delivers a comprehensive range of communications services tailored to luxury and lifestyle clients. The agency maintains teams in Hong Kong, Shanghai, and Singapore, employing between 50 to 249 staff and generating approximately $16.8 million in revenue. Its service offerings include:
- Public relations and communications strategy for luxury brands
- Travel destination branding and tourism promotion
- Hospitality campaigns for hotels, resorts, and restaurants
- Property launch campaigns for real estate and construction projects
- Event management for exclusive brand and cultural events
- Social media management and digital content creation
- Content localization and optimization for Asian markets
- Heritage site promotion and cultural project marketing
- Campaign analytics and market research
- SEO and content strategy for luxury lifestyle brands
Location and Regional Presence
Headquartered at 91 Jervois St in Hong Kong, GHC Asia strategically positions itself at the heart of Asia's luxury market. The Hong Kong office serves as the agency's primary hub for coordinating regional campaigns, while its teams in Shanghai and Singapore ensure coverage across Greater China and Southeast Asia. This geographic footprint allows GHC Asia to manage complex, multi-market campaigns for international luxury brands seeking to establish or strengthen their presence in Asia. The agency's Hong Kong base is particularly valuable for clients targeting the city's sophisticated consumer base and its role as a gateway to mainland China.
GHC Asia is a strong fit for luxury hotels, travel destinations, real estate developers, and high-end lifestyle brands that need strategic public relations and marketing communications support across multiple Asian markets. Companies looking for an agency with deep regional expertise, established media relationships, and the ability to execute culturally nuanced campaigns will find GHC Asia's long-standing presence in Hong Kong and its network across Asia particularly valuable.
Key facts
- Team size: 51-200 employees
- Headquarters: 91 Jervois St, Hong Kong
- Address: 91 Jervois St Hong Kong
- Annual revenue: 23000000
- SIC codes: 8742
Keywords & focus
Topics and areas GHC Asia works with.
- travel
- tourism
- hospitality
- property
- luxury lifestyle
- design
- arts
- culture
- social media
- digital media
- public relations & communications services
- cultural project promotion
- luxury brand content creation
- event management
- social media management
- travel destination branding
- hospitality campaigns
- consulting
- luxury lifestyle branding
- luxury hotel pr
- exclusive event pr
- construction & real estate
- premium hospitality campaigns
- property launch campaigns
- content optimization
- heritage site promotion
- content localization
- campaign analytics
- seo
- market research
- +77 more
Technologies
Outlook, Google Tag Manager, Facebook Widget, WordPress.org, Wufoo, Facebook Custom Audiences, Apache, Mobile Friendly, Facebook Login (Connect)
Industries served by GHC Asia
GHC Asia works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Hong Kong
If you are looking for alternatives or more options in Hong Kong, here are other public relations agencies in the same city you can compare.
Frequently asked questions about GHC Asia
Common questions and answers about GHC Asia, their services, location, and how to work with them.
- Where is GHC Asia located?
- GHC Asia is headquartered in Hong Kong.
- What services does GHC Asia offer?
- GHC Asia offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does GHC Asia serve?
- GHC Asia serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is GHC Asia a verified PR agency?
- GHC Asia is listed on Online PR. Verification status is shown on their profile.
- How can I contact GHC Asia?
- You can visit their website at http://www.ghcasia.com
- How many reviews does GHC Asia have?
- GHC Asia has 0 client reviews with an average rating of 0.0 out of 5.
- When was GHC Asia founded?
- GHC Asia was founded in 1997.
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