Ginger Ink
Ginger Ink is a public relations agency based in New Zealand (founded 2015).
This profile is unclaimed. Register as an agency to claim it.
About Ginger Ink
Founded in 2015, Ginger Ink emerged from a desire to offer a more personal, strategic approach to public relations and communications in New Zealand. Operating remotely from Wellington, the agency was built on the belief that every communications effort should be driven by clear strategic goals, not just generic outputs. The founder, Nicole, saw an opportunity to serve organisations—particularly those in the community sector—with tailored, one-on-one services that prioritise meaningful storytelling over mass-market tactics. From the outset, Ginger Ink positioned itself as a small, nimble agency that could adapt to each client's unique context, offering a 15% discount for registered New Zealand charities to make professional communications more accessible.
Current Focus and Approach
Today, Ginger Ink specialises in stakeholder engagement and crisis communications, while also creating custom resources and brand content that help organisations develop their own distinct voice. The agency’s philosophy centres on designing content with the client’s desired audience response in mind. This means every project begins with a conversation about what the organisation wants to achieve and how they want their audience to feel or act. Ginger Ink’s services are delivered one-on-one from start to finish, ensuring a deep understanding of the client’s stories and the ability to tell them in a way that resonates. The agency works closely with clients across a range of sectors, including public relations, marketing, information technology, and consumer internet, adapting its methods to suit each industry’s specific challenges.
Services and Specialties
Ginger Ink offers a comprehensive suite of communications services, all built around strategic planning and custom content creation. The agency’s capabilities include:
- Public relations and media outreach
- Crisis management and stakeholder engagement
- Brand development and brand content creation
- Digital content and web writing
- Social media management and profile development
- Speech writing and editing
- Direct marketing and resource creation
- Strategic planning for communications campaigns
Each service is tailored to the client’s specific needs, with Ginger Ink also able to connect clients with a network of web developers, designers, photographers, and illustrators as part of a project. This collaborative approach ensures that the agency can deliver a complete communications package without being tied to a single in-house team.
Who Benefits Most from Ginger Ink
Ginger Ink is an excellent fit for small to medium-sized organisations in New Zealand that value a personal, hands-on relationship with their PR and communications partner. The agency is particularly well-suited for non-profits and registered charities, thanks to its community sector links and discounted rates. Businesses in the consumer internet, information technology, and marketing sectors will also find value in Ginger Ink’s focus on digital content and brand development. Whether an organisation needs help navigating a crisis, building its brand from scratch, or simply creating more engaging content, Ginger Ink offers the strategic guidance and tailored execution that larger agencies often cannot match. By working remotely from Wellington, the agency serves clients across New Zealand, bringing a local understanding to national and even global communications challenges.
Key facts
- Team size: 1-10 employees
- Headquarters: New Zealand
Keywords & focus
Topics and areas Ginger Ink works with.
- resource creation
- digital content
- profile development
- social media management
- web writing
- editing
- public relations
- brand development
- crisis management
- media outreach
- speech writing
- direct marketing
- strategic planning
- social media
- brand content
- marketing
- public relations & communications services
- marketing & advertising
- consumer internet
- consumers
- internet
- information technology & services
Industries served by Ginger Ink
Ginger Ink works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New Zealand
If you are looking for alternatives or more options in New Zealand, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Ginger Ink
Common questions and answers about Ginger Ink, their services, location, and how to work with them.
- Where is Ginger Ink located?
- Ginger Ink is headquartered in New Zealand.
- What services does Ginger Ink offer?
- Ginger Ink offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Ginger Ink serve?
- Ginger Ink serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Ginger Ink a verified PR agency?
- Ginger Ink is listed on Online PR. Verification status is shown on their profile.
- How can I contact Ginger Ink?
- You can visit their website at http://www.gingerink.co.nz
- How many reviews does Ginger Ink have?
- Ginger Ink has 0 client reviews with an average rating of 0.0 out of 5.
- When was Ginger Ink founded?
- Ginger Ink was founded in 2015.
Share your experience
Be the first to leave a review for Ginger Ink.
Are you Ginger Ink?
This profile hasn't been claimed yet. Claim it to start receiving quote requests directly from clients, manage your listing, and respond to leads.
Claim this listingLooking for Ginger Ink? Visit their website to contact them directly.