Hearsay.Co

Based in New Delhi, India, Hearsay.Co is a creative communications agency founded in 2021 that brings a distinctive storytelling approach to public relations and content creation. Operating from the capital city, the agency was born from a conversation over filter coffee among three founders—a pragmatist, a perfectionist, and a storyteller—who sought to define how communication tools can foster creativity. This origin story reflects the agency's core philosophy: that effective PR and communications are not just about disseminating information, but about crafting narratives that resonate on a deeper, more human level. In a market like New Delhi, where businesses, think tanks, and cultural institutions abound, Hearsay.Co positions itself as a partner for those who value narrative depth over transactional messaging.

What Hearsay.Co Does

Hearsay.Co specializes in blending public relations with creative storytelling, offering services that go beyond traditional media outreach. The agency’s work spans content creation, branding strategies, and visual design, all aimed at helping clients articulate their stories in compelling ways. Their offerings include coffee table books, founder's tales, non-fiction ghostwriting, thematic newsletters, and organizational branding strategies. This mix of services suggests a focus on long-form, narrative-driven content that builds brand identity and thought leadership. Unlike many PR agencies that prioritize press releases and media placements, Hearsay.Co invests in creating tangible, lasting artifacts—books, visual designs, and curated stories—that serve as enduring assets for clients. The agency describes itself as an "ever-engaging talent pool of artists and researchers," indicating a multidisciplinary team that experiments with styles and formats to deliver creative genres. For clients in New Delhi and beyond, this means access to a boutique agency that treats each project as a unique narrative challenge.

Who They Serve

Hearsay.Co caters to a diverse range of clients, including professionals, scholars, businesses, and individuals seeking to document or elevate their stories. Their services are particularly suited for:

• Entrepreneurs and business leaders wanting to publish founder's tales or coffee table books that chronicle their journey.
• Academic researchers and scholars in need of assistance with non-fiction ghostwriting or thematic newsletters for their fields.
• Organizations seeking branding strategies that integrate visual design and narrative consistency across communications.
• Individuals or institutions interested in historical or personal storytelling projects that require creative execution.

Given their focus on "personal, business, historical to academic content creation," the agency likely works with startups, corporate teams, cultural organizations, and academic institutions in India’s capital region. Their approach suggests a preference for clients who value quality over volume and are open to experimental, design-forward communication methods.

Expertise and Approach

The agency’s expertise lies in its ability to merge PR with visual and narrative artistry. Hearsay.Co goes beyond traditional content by offering expressive graphic and visual design, reinforcing their vision to "reinforce colours, beauty and creativity into the mundane." This indicates a strength in brand storytelling that is both literary and visual. Their services—such as coffee table books and thematic newsletters—require a blend of research, writing, editing, and design, pointing to a team skilled in multiple disciplines. For clients in New Delhi, where the PR market is competitive and often dominated by media relations, Hearsay.Co carves a niche by focusing on creative outputs that stand out. Their tagline, "Somethings are Heard, Somethings Whispered," suggests a nuanced understanding of communication—knowing when to amplify a message and when to let it speak softly. This makes them well-suited for projects that need subtlety, depth, or a unique aesthetic touch.

Hearsay.Co is a good fit for organizations and individuals in New Delhi and across India who are tired of cookie-cutter PR and want their communications to feel authentic, artistic, and memorable. Whether you are a founder with a story to tell, a scholar with research to share, or a brand seeking a fresh visual identity, this agency offers a collaborative, creative partnership. Their focus on storytelling and design makes them particularly valuable for clients in creative industries, publishing, academia, and purpose-driven businesses.