Helen & Charlie

Helen & Charlie is a public relations and communications firm based in New York, United States, that brings a distinct creative perspective to brand storytelling. Founded in 2014, the agency operates at the intersection of design, theatre, and visual communication, offering services that range from interior design and event planning to editorial styling and scenic design. While their roots are in the performing arts, Helen & Charlie applies its narrative-driven approach to a wide array of clients, including fashion brands, theatre companies, and businesses seeking to craft memorable, immersive experiences.

Services Rooted in Visual Storytelling

The agency’s service offerings are built around a core belief: that strong narratives are best told through compelling visuals. Helen & Charlie provides a comprehensive suite of creative services that include interior staging, event design, graphic design, and web design. Their expertise also extends to costume design, fashion illustration, photo retouching, and set production design. This multidisciplinary approach allows the firm to handle everything from the conceptual phase of a project—such as fashion and beauty illustrations—to the final execution, including lifestyle imagery and portraits. Clients in the performing arts and fashion sectors particularly benefit from the agency's ability to tailor artistic concepts to specific productions or brand campaigns.

• Public relations & communications services
• Interior staging and interior design
• Event planning and event design
• Graphic design and web design
• Editorial styling and costume design styling
• Photo retouching and set production design
• Scenic design and fashion illustration
• Accessories design and wardrobe design

Methodology: Immersive Experiences Through Design

Helen & Charlie’s methodology centers on creating immersive experiences that engage audiences on a sensory level. The firm approaches each project as a form of visual storytelling, drawing on theatrical principles to build environments and narratives that resonate emotionally. For theatre productions, this means crafting scenic designs and costume concepts that support the story’s arc. For fashion brands and other commercial clients, it involves developing cohesive visual identities—from graphic design to event staging—that communicate a brand’s message with clarity and artistry. The agency’s emphasis on collaboration ensures that every design element, whether it’s an interior layout or a fashion illustration, aligns with the client’s strategic goals.

Location and Reach

Based at 13 Astor Pl in New York, New York, Helen & Charlie operates from the heart of a city known for its vibrant arts and fashion scenes. The New York location provides the agency with access to a diverse network of creative talent, production resources, and industry connections. This urban base allows Helen & Charlie to serve clients across the United States, particularly those in the performing arts and fashion sectors who value proximity to major cultural hubs. The firm’s work frequently involves on-site collaborations with theatre companies, event planners, and design studios throughout the metropolitan area, leveraging the city’s dynamic environment to fuel its projects.

Helen & Charlie is well-suited for theatre companies, fashion brands, and creative businesses that prioritize visual impact and narrative depth. Organizations seeking a partner to handle everything from public relations and communications to event design and interior staging will find the agency’s broad skill set particularly valuable. The firm is also a strong fit for individual clients—such as artists or entrepreneurs—who require unique, tailored artistic services like portraits, fashion illustrations, or lifestyle imagery. By combining strategic communications with hands-on design expertise, Helen & Charlie offers a holistic approach to building and communicating a brand’s story.