Impact by AGON

Impact by AGON is a public relations and communications agency based in Bern, Switzerland. Founded in 2025, the agency positions itself as a competence center that bridges the worlds of politics, business, and society. Its core focus areas are public affairs, diversity, and events, with a strong emphasis on creating holistic impact through strategic communications. The agency operates from its headquarters at 5 Mattenhofstrasse in Bern, placing it at the heart of Swiss political and economic life.

Strategic Communications and Public Affairs

Impact by AGON specializes in communications that connect policy, business, and people. The agency's expertise in public affairs is central to its offering, helping clients navigate the complex landscape of Swiss politics and regulation. By combining political knowledge with communications strategy, Impact by AGON supports organizations in shaping public discourse and building relationships with key stakeholders. The agency also brings deep experience in campaign development, particularly around issues of diversity, inclusion, and equality. Its work in this area is informed by a commitment to creating campaigns that resonate with diverse audiences and drive meaningful social change.

Services and Capabilities

Based on its stated focus areas and keywords, Impact by AGON is well-equipped to deliver a range of communications services. These likely include:

• Public affairs and government relations strategy
• Communications and media relations for political and corporate clients
• Diversity, equity, and inclusion (DEI) communications and campaigns
• Event planning, management, and execution for conferences, workshops, and public events
• HR and organizational communications, particularly around diversity and inclusion
• Strategic campaign development for social and political issues
• Crisis communications and reputation management
• Stakeholder engagement and community relations

Methodology and Approach

Impact by AGON's methodology is built on the principle of integrated impact. Rather than treating public affairs, events, and diversity communications as separate silos, the agency brings them together under one roof. This allows for a more cohesive and strategic approach to communications, where political expertise, social engagement, and creative event management reinforce each other. The agency's location in Bern, Switzerland, is a strategic advantage—being in the capital city gives Impact by AGON direct access to the political and administrative networks that are essential for effective public affairs work. The agency's young founding in 2025 suggests a modern, agile approach that can adapt quickly to the evolving needs of clients in a fast-changing communications landscape.

Impact by AGON is a strong fit for organizations that need to navigate the intersection of politics, society, and business in Switzerland. It is particularly well-suited for clients with a focus on diversity, inclusion, and equality, as well as those requiring sophisticated public affairs support or high-impact events. The agency's integrated model makes it a good partner for companies, NGOs, and public sector bodies that want their communications to be both strategic and socially engaged. Based in Bern, Switzerland, Impact by AGON combines local political insight with a broader commitment to creating communications that truly make a difference.