Intercommunicate

Intercommunicate is a strategic marketing and communications firm based in Calgary, Canada, that specializes in helping entertainment and technology clients navigate international media landscapes. Founded in 2018, the agency works with a select group of clients—ranging from film studios and television producers to technology developers working in virtual reality (VR) and extended reality (XR) projects—to craft publicity campaigns that resonate across borders. Unlike many agencies that focus solely on domestic audiences, Intercommunicate leverages its global media relationships to ensure clients gain coverage in key markets, including the United States, the United Kingdom, and beyond. The firm’s approach is grounded in market research and strategic communication, making it a practical choice for organizations that need to manage complex, multi-country publicity efforts.

How Intercommunicate Helps Entertainment and Technology Clients

Intercommunicate positions itself as a bridge between creators and international audiences. For entertainment clients, this means handling festival publicity, awards campaigns, and unit publicity for motion pictures and television shows. The agency’s team has deep experience in navigating the unique demands of film festivals, where timing, media relationships, and cultural sensitivity are critical. For technology clients, Intercommunicate focuses on promoting VR and XR projects, conference marketing, and engaging with international media that cover innovation. The firm’s ability to tailor messaging for different regions—whether pitching a film to U.S. critics or a tech product to U.K. journalists—sets it apart from generalist agencies. By combining strategic communications with a clear understanding of each market’s media ecosystem, Intercommunicate helps clients maximize their visibility without oversaturating their efforts.

Core Services and Specialties

Intercommunicate offers a range of services designed to support clients through every stage of a product or project launch. While the agency tailors its offerings to each client’s needs, its core capabilities include:

• International publicity across North America, Europe, and other key regions
• Global, national, and local media relations for films, TV shows, and technology products
• Strategic communications planning and execution for campaigns with a cross-border focus
• Festival publicity, including press junkets, red carpet coverage, and media scheduling
• Unit publicity for on-set media management during film and television production
• Awards publicity, from submission strategy to campaign management for industry accolades
• Conference marketing to promote speaking engagements, product demos, and brand presence at events
• Market research to identify target audiences, media outlets, and cultural nuances in different countries

These services are built on the foundation of strong media relationships that Intercommunicate has cultivated over years of working in the entertainment and technology sectors. The agency’s focus on international media navigation means it can help clients avoid common pitfalls, such as pitching stories that don’t align with local interests or missing key deadlines for festival submissions. By staying current with the changing global landscape, Intercommunicate ensures its clients’ messages are both timely and relevant.

Based in Calgary, Serving the World

While Intercommunicate is headquartered in Calgary, Alberta, Canada, its work is inherently global. The agency’s location in Calgary provides a unique vantage point—far from the traditional media hubs of Los Angeles, New York, or London, yet with strong connections to them. This allows the team to offer fresh perspectives on international campaigns while maintaining a cost-effective and personalized approach. For clients based in Canada, particularly those in the growing film and tech scenes in cities like Vancouver, Toronto, and Montreal, Intercommunicate offers a homegrown partner that understands both local media dynamics and the demands of international audiences. The agency’s focus on the United States and United Kingdom, along with other markets, makes it a suitable partner for companies that need to expand their reach beyond Canada’s borders.

Intercommunicate is a good fit for entertainment and technology organizations that are ready to scale their international presence but lack the in-house expertise to navigate complex media environments. Whether it’s a film seeking festival buzz, a TV show launching in multiple territories, or a VR startup aiming for global media coverage, the agency provides targeted, research-backed support. Its selective client model means each campaign receives dedicated attention, making it particularly suitable for projects where quality of coverage matters more than volume. For those looking to build credibility in key markets like the United States and the United Kingdom, Intercommunicate offers a focused and practical path forward.