KLG Public Relations

KLG Public Relations is a communications agency based in New York, United States, that specializes in public relations and communications services for brands in the luxury lifestyle, food and beverage, and celebrity-owned product spaces. Founded in 2016 by Kate Laufer Gorenstein, the agency has grown to a team of approximately 29 employees and operates additional offices in Miami, Chicago, and Los Angeles. The agency focuses on results-driven strategies that aim to generate sales through earned media coverage and strategic storytelling.

Services and Specialties

KLG Public Relations offers a range of services tailored to the needs of its clients, with a particular emphasis on media relations, brand strategy, and influencer marketing. The agency’s work often involves crafting compelling narratives for luxury lifestyle brands, celebrity-owned spirits, and high-end consumer products. Below is a list of the agency’s core service offerings:

• Media relations and media outreach
• Brand strategy and brand positioning
• Influencer marketing and influencer collaborations
• Digital marketing and social media strategy
• Event planning and brand launch campaigns
• Crisis management and reputation management
• Affiliate marketing and earned media campaigns
• Talent management and client representation
• Storytelling and content development
• Wine and spirits public relations

These services are designed to help clients build brand awareness, secure media coverage, and foster meaningful connections with their target audiences. KLG Public Relations is particularly known for its work in the wine and spirits sector, where it has developed expertise in promoting celebrity-owned brands and luxury products.

Industries and Clientele

The agency primarily serves clients in the luxury lifestyle, culinary, wellness, and skincare industries, with a strong focus on celebrity-owned brands. KLG Public Relations has a notable presence in the food and beverage sector, especially within wine and spirits marketing. The agency’s client roster includes brands that require sophisticated public relations strategies to stand out in competitive markets, such as celebrity-owned spirits and high-end consumer goods. Additionally, the agency works with b2b clients, providing consulting services to help businesses refine their brand positioning and media outreach efforts. The agency’s expertise in luxury branding and influencer collaborations makes it a suitable partner for companies looking to elevate their market presence through targeted public relations campaigns.

Approach and Philosophy

KLG Public Relations takes a strategic, results-oriented approach to public relations. The agency prioritizes driving sales through earned media coverage, leveraging strong relationships with journalists and media outlets to secure placements for its clients. The team focuses on curating compelling narratives that resonate with target audiences, often blending storytelling with data-driven strategies to measure campaign effectiveness. The agency’s process typically involves developing a comprehensive brand strategy, identifying key media opportunities, and executing influencer partnerships that align with the client’s goals. KLG Public Relations has received recognition for its work, including awards for Small Agency of the Year and Best Brand Launch, which reflect its ability to deliver impactful campaigns for its clients. The agency’s approach is tailored to each client, ensuring that strategies are customized to fit the unique needs of the brand and its industry.

Location and Credentials

Headquartered at 155 Wooster St in New York, New York, United States, KLG Public Relations has a strong presence in one of the world’s most competitive media markets. The agency’s additional offices in Miami, Chicago, and Los Angeles allow it to serve clients across the country and manage campaigns that require regional or national reach. KLG Public Relations has built a reputation for its expertise in luxury lifestyle and celebrity brand pr, and its team’s experience in media relations and brand growth has made it a trusted partner for many high-profile clients. The agency’s accolades, such as awards for Small Agency of the Year and Best Brand Launch, underscore its ability to execute successful public relations campaigns that drive measurable results.

KLG Public Relations is a good fit for luxury lifestyle brands, celebrity-owned spirits, and high-end consumer product companies seeking a dedicated PR agency with a focus on earned media and influencer marketing. The agency’s New York base and additional offices in other major U.S. cities make it well-suited for clients looking to build brand awareness across multiple markets. With its emphasis on strategic storytelling and results-driven campaigns, KLG Public Relations can be a valuable partner for brands aiming to enhance their visibility and drive growth through public relations.