Leisure Practice
Leisure Practice is a public relations agency based in Sydney (founded 2023).
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About Leisure Practice
Based in Sydney, Australia, Leisure Practice is a public relations and communications agency that brings a considered, creative approach to brand storytelling. Founded in 2023 by Anna Mansfield, the agency draws on more than 12 years of dedicated lifestyle communications experience. In a market like Sydney, where the lifestyle, wellness, and travel sectors are highly competitive, Leisure Practice positions itself as a thoughtful alternative to larger, more formulaic PR firms.
What Leisure Practice Does
Leisure Practice focuses on crafting stories that resonate within the travel, food, design, and wellbeing worlds. The agency’s work spans editorial and content development, brand strategy, collaborations, and events. Rather than taking a one-size-fits-all approach, Leisure Practice emphasizes a deep understanding of each sector to create narratives that truly get noticed. The agency’s name itself reflects a philosophy of integrating lifestyle and leisure into meaningful communications—helping brands find their place in the sun, as they put it.
Leisure Practice’s services are rooted in creativity and genuine connection to the brands and people they work with. While the agency does not publicly list every service, based on their industries and keywords, their likely offerings include:
- Public relations and strategic communication
- Content strategy and creative content development
- Lifestyle marketing and branding
- Health and wellness campaigns and promotion
- Health sector messaging and communications
- Digital marketing and social media management
- Event planning and collaboration management
- B2B communications
Who They Serve
Leisure Practice works with brands in the lifestyle, travel, food, design, and wellness industries. Given their focus on "living well" and "wellbeing communication," the agency is especially well-suited for businesses in the health and wellness marketing space. Their expertise in health sector messaging suggests they can handle sensitive, regulated communications for healthcare-related brands, while their lifestyle branding skills make them a natural fit for consumer-facing companies in hospitality, design, and food.
The agency’s keywords also point to a strong emphasis on wellness campaigns and health promotion content. This dual focus on lifestyle and health allows Leisure Practice to serve clients ranging from boutique hotels and restaurants to wellness startups and health industry marketers. Their B2B capabilities further extend their reach to companies needing strategic communications within professional services or corporate settings.
Expertise and Approach
Leisure Practice’s approach is defined by a "considered" methodology—meaning they take time to understand each client’s unique story and audience. Based in Sydney, Australia, the agency benefits from a local market that values authenticity and creativity. Anna Mansfield’s 12 years of experience in lifestyle communications provide the foundation for the agency’s strategic thinking and execution.
The agency’s content strategy and creative content development are particularly noteworthy. In an era where brands need to cut through noise, Leisure Practice leans into editorial-quality storytelling that feels organic rather than overtly promotional. Their work in wellness promotion and health and wellness campaigns aligns with broader consumer trends toward holistic living, making them relevant for brands in the growing wellbeing sector.
Leisure Practice is a good fit for brands in the travel, food, design, and wellness industries that value a bespoke, creative approach over mass-market PR tactics. Companies looking for a Sydney-based partner with deep lifestyle communications expertise—especially those in health and wellness marketing, hospitality, or lifestyle branding—will find Leisure Practice’s thoughtful, story-driven method appealing. The agency is best for clients who want to build genuine connections with their audiences through well-crafted, authentic narratives.
Key facts
- Team size: 1-10 employees
- Headquarters: Sydney, New South Wales, Australia
- Address: Sydney New South Wales Australia
- SIC codes: 7311
Keywords & focus
Topics and areas Leisure Practice works with.
- public relations & communications services
- marketing and advertising
- lifestyle marketing
- lifestyle branding
- health sector messaging
- health sector communications
- creative communications
- b2b
- wellness campaigns
- health and wellness
- content strategy
- wellness promotion
- public relations agencies
- health industry marketing
- creative content development
- living well
- health and wellness campaigns
- content creation
- wellbeing communication
- services
- health and wellness marketing
- public relations
- strategic communication
- health promotion content
- healthcare
- wellness
- public_relations
- content_marketing
- digital_marketing
- health_communication
- +7 more
Technologies
Gmail, Google Apps, Microsoft Office 365, Amazon AWS, Mobile Friendly
Industries served by Leisure Practice
Leisure Practice works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Sydney
If you are looking for alternatives or more options in Sydney, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Leisure Practice
Common questions and answers about Leisure Practice, their services, location, and how to work with them.
- Where is Leisure Practice located?
- Leisure Practice is headquartered in Sydney.
- What services does Leisure Practice offer?
- Leisure Practice offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Leisure Practice serve?
- Leisure Practice serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Leisure Practice a verified PR agency?
- Leisure Practice is listed on Online PR. Verification status is shown on their profile.
- How can I contact Leisure Practice?
- You can visit their website at http://www.leisurepractice.com
- How many reviews does Leisure Practice have?
- Leisure Practice has 0 client reviews with an average rating of 0.0 out of 5.
- When was Leisure Practice founded?
- Leisure Practice was founded in 2023.
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