Liberi Consulting

Based in London, United Kingdom, Liberi Consulting operates in one of the world’s most competitive communications markets. The city is home to thousands of PR and communications firms, from global networks to agile boutiques, all vying for the attention of businesses that need to cut through noise. In this environment, the agency has carved out a distinct niche by focusing not just on messaging, but on the people behind it. Founded by Aimée Norman and Janet Balmforth, Liberi Consulting works with companies to define their voice and use it confidently across multiple platforms—helping clients #BeMemorable in a landscape where clarity and authenticity are increasingly rare.

What Liberi Consulting Does

Liberi Consulting is a communications consultancy that blends strategic thinking with hands-on skills development. Rather than offering a one-size-fits-all service, the agency tailors its approach to each client’s specific needs. Its core offering revolves around helping executives and teams communicate more effectively, whether through media training, presentation coaching, or corporate narrative crafting. The agency’s name, pronounced ‘Lib’ as in ‘Ad lib’, reflects its emphasis on spontaneous, confident communication—the kind that comes from deep preparation and practice.

The agency’s services span a range of areas, including:

• Media training and media engagement strategy
• Presentation skills and pitching coaching (pitchcraft)
• Panel training for speakers and moderators
• Executive speech coaching and message development
• Corporate positioning and brand identity
• Internal communication strategies and employee branding
• Stakeholder engagement and crisis communication
• Multichannel communication planning and B2B social media
• Copywriting and brand storytelling
• Values-based communication and company culture projects

Liberi Consulting also offers panel production, helping clients design and manage high-stakes speaking events. This comprehensive service list reflects a deep understanding of how modern businesses need to communicate—internally, externally, and across every channel.

Who They Serve and How They Work

Liberi Consulting works with companies of all sizes, from startups to established enterprises. The agency’s client base spans B2B sectors, including technology, professional services, and financial services. Because every engagement is bespoke, the team begins by understanding the client’s specific goals—whether that means refreshing a pitch, building company profile, landing awareness with key targets, or engaging the workforce. This tailored approach ensures that coaching programmes, workshops, and strategy sessions are directly relevant to the client’s business objectives.

The agency’s expertise in internal communication is particularly notable. In an era where company culture and employee engagement are top priorities, Liberi Consulting helps organisations align their internal messaging with their external brand. This includes crafting values, vision, and mission statements, as well as developing internal branding initiatives that resonate with staff. The agency also conducts competitor communications analysis, giving clients a clear view of their market positioning and opportunities for differentiation.

Areas of Expertise

Liberi Consulting’s team brings over 25 years of combined experience in impactful and strategic B2B communications. This depth of knowledge is evident in their crisis communication work, where they help clients prepare for and navigate difficult situations with poise. Their media training goes beyond basic Q&A preparation, focusing instead on building genuine confidence and adaptability. Similarly, their executive speech coaching helps leaders find their authentic voice, rather than relying on scripted talking points.

The agency also specialises in multichannel communication planning, recognising that today’s audiences consume information across a range of platforms. Whether through traditional media, social media, or internal channels, Liberi Consulting ensures that messaging is consistent, clear, and compelling. Their approach to brand storytelling is grounded in the belief that every company has a unique narrative—it’s just a matter of finding the right way to tell it.

Who Liberi Consulting Is a Good Fit For

Liberi Consulting is an ideal partner for businesses that recognise the value of investing in their people’s communication skills. It suits organisations that want to move beyond generic PR and marketing to develop a distinctive, memorable voice. Companies facing a rebrand, launching a new product, or entering a new market will benefit from the agency’s strategic insights. It is also a strong choice for leadership teams that need to improve their presentation and pitching abilities, or for firms looking to strengthen their internal culture and employee engagement. For any business based in London, United Kingdom, or working with clients across the UK, Liberi Consulting offers a practical, results-driven approach to communications that prioritises authenticity and impact over hype.