Licence K

Licence K is a public relations and communications agency based in Paris, France, that has been operating since 2004. The agency focuses on helping innovative companies, particularly in the technology and healthcare technology sectors, build their reputation, tell their stories, and amplify their visibility both domestically and internationally. With a strong emphasis on media relations, digital communication, and content creation, Licence K positions itself as a voice for innovation in a rapidly changing world.

Core Services and Specialties

Licence K offers a comprehensive suite of public relations and communications services designed to support companies at various stages of growth. The agency's expertise spans several key areas:

• Media relations and press relations: press releases, media campaigns, media event organization, and media outreach strategy
• Public affairs and corporate communication
• Digital communication: social media strategy, community management, digital campaigns, KPIs and reporting
• Content creation: copywriting, video production, motion design, 3D, and visual identity
• Media visibility enhancement and reputation management
• B2B and tech PR, including healthcare technology and remote patient monitoring
• Media planning and event organization

These services are delivered with a focus on helping clients achieve tangible media visibility, whether through traditional press coverage or modern digital channels. Licence K's work often involves crafting compelling narratives around innovation, technology, and new media.

Client Focus and Industries

Licence K primarily serves companies in the technology and innovation sectors, with a particular emphasis on healthcare technology, B2B, and new media. The agency's client base includes startups, scale-ups, and established enterprises that are looking to strengthen their presence in France and expand internationally. Licence K is especially well-suited for organizations that need to communicate complex technological concepts to diverse audiences, including journalists, investors, and the general public. The agency's experience with remote patient monitoring and other healthcare innovations suggests a strong capability in navigating regulated industries and sensitive topics.

Approach and Methodology

Licence K combines strategic thinking with creative execution to transform innovation into influence. The agency's approach begins with understanding a client's unique story and market position, then develops tailored media and communication strategies. Licence K emphasizes building long-term relationships with journalists and influencers, ensuring consistent and credible media coverage. The agency also integrates digital tools and analytics to measure campaign effectiveness and adjust tactics in real time. By blending traditional PR tactics like press releases and media events with modern digital communication, Licence K offers a holistic service that addresses both immediate visibility needs and long-term reputation building.

Location and Credentials

Headquartered at 11 Rue Tronchet in the 8th arrondissement of Paris, France, Licence K benefits from being in one of Europe's most dynamic business and media hubs. This central location allows the agency to maintain close relationships with major French and international media outlets, as well as key industry players in technology and innovation. Since its founding in 2004, Licence K has built a reputation for reliability and creativity, working with clients across France and beyond. The agency's team combines deep local market knowledge with an international outlook, making it a practical choice for companies seeking to navigate the French media landscape while also targeting global audiences.

Who Licence K Is a Good Fit For

Licence K is particularly well-suited for technology companies, especially those in healthcare, B2B, or new media, that need comprehensive PR and communications support. The agency is ideal for businesses that value a strategic, long-term approach to building reputation and media presence, rather than one-off campaigns. Startups and growing firms looking for a partner to help them tell their innovation story in a crowded market will find Licence K's blend of creativity and discipline appealing. Additionally, companies seeking to expand their visibility from Paris to international markets will benefit from the agency's experience in cross-border communication. Whether you need a full-service communications partner or targeted support in media relations, digital content, or event organization, Licence K offers the expertise and local insight to help you succeed.