Lunik

Lunik is a strategic advisory firm that specialises in government relations and stakeholder engagement, with a particular focus on the defence and public policy sectors. Founded in 2016 and headquartered at 15 Tench St in Canberra, Australia, the firm has expanded to include offices in Melbourne, San Francisco, and Tokyo. The agency’s core strength lies in helping clients navigate complex political environments, manage regulatory affairs, and secure high-value government contracts. Lunik’s work is grounded in bipartisan consulting, political risk assessment, and media risk management, making it a go-to partner for organisations operating at the intersection of business and government.

Specialist Expertise in Defence and Government Contracting

Lunik’s most notable achievement is its role in the SEA1000 Future Submarine Program, where it advised DCNS Australia on its successful bid for the A$50 billion contract to build Australia’s next generation of submarines. This project required deep expertise in federal and state government relations, stakeholder engagement, and local industry partnerships. The firm’s co-founders, Emily and Zack, led the government relations and stakeholder engagement strategy for the bid, demonstrating Lunik’s capacity to manage large-scale, politically sensitive campaigns. The agency’s experience in this area extends to other defence-related work, including positioning clients within the AUKUS framework and the Australia Papua New Guinea defence treaty. By combining political advice with strategic communications, Lunik helps clients predict and mitigate political and media risks while building the relationships needed to win substantial contracts.

Core Services and Capabilities

Lunik provides a range of services tailored to organisations seeking to influence public policy, manage their corporate reputation, or enter new markets. The firm’s approach is data-driven and bipartisan, focusing on practical outcomes rather than ideological alignment. Based on its industry focus and keywords, Lunik likely offers the following services:

• Government relations and lobbying
• Stakeholder engagement and campaign development
• Strategic communications and corporate communications
• Regulatory affairs and policy monitoring
• Political risk assessment and media risk management
• Market entry assessments for defence and financial services sectors
• Media training and crisis communications
• Defence procurement and government contract positioning
• B2B consulting for defence industry clients

These services are delivered through a combination of direct advisory work, campaign oversight, and ongoing strategic counsel. Lunik also operates a client referral program, reflecting its reliance on network-based growth in the tight-knit Canberra political community.

Client Base and Sector Focus

Lunik works primarily with organisations in the defence sector, financial services, and other industries where government regulation and public policy are critical. The firm’s clients include companies seeking to secure government contracts, manage political risk, or improve their standing with policymakers. Given its Canberra base, Lunik is well-positioned to advise on federal government relations, but its international offices also allow it to support clients with cross-border interests, such as those involved in the AUKUS partnership or the Australia Papua New Guinea defence treaty. The agency’s expertise in political risk management makes it particularly useful for organisations entering the Australian market for the first time or navigating sensitive procurement processes.

Lunik is a strong fit for companies in the defence industry, financial services, or any sector where government relations are essential to success. Its proven track record on major defence projects, combined with its bipartisan approach and focus on media risk management, makes it a practical choice for organisations that need to engage with Australian policymakers effectively. Whether a client is bidding for a multi-billion-dollar contract or simply seeking to understand the political landscape in Canberra, Lunik offers the strategic counsel and stakeholder engagement expertise to achieve those goals.