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Magic Hour PR

Magic Hour PR is a public relations agency based in Toronto (founded 2016).

Toronto Founded 2016 1-10 employees

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About Magic Hour PR

Magic Hour PR is a public relations and communications agency based in Toronto, Ontario, Canada. Founded in 2016, the firm specializes in brand building for wellness, green beauty, and lifestyle companies. The agency offers a comprehensive suite of services that blend traditional public relations with modern digital and creative strategies.

Services and Specialties

Magic Hour PR provides a wide range of capabilities designed to support brands from strategy through execution. While the agency’s core focus is public relations and communications, its service offerings extend into adjacent areas that help clients build cohesive brand narratives. Typical services include:

  • Media relations and press coverage
  • Social media strategy and influencer marketing
  • Brand positioning and brand identity development
  • Content creation, including copywriting and photography
  • Event design and campaign management
  • Executive profiling and spokesperson training
  • Strategic partnerships and influencer relations
  • Product styling and creative direction
  • PR consulting and media outreach

These services are often delivered in an integrated fashion, with Magic Hour PR acting as a strategic partner that helps clients connect the dots between their vision and tangible market presence.

Who They Help

Magic Hour PR works primarily with bold, mission-driven brands in the wellness, green beauty, and lifestyle sectors. The agency’s clientele tends to be companies that prioritize integrity and have a clear sense of purpose—brands whose goal is to make a positive impact on the world. These are often founders and teams who are big-picture thinkers, looking for an agency that can translate their values into compelling stories and effective campaigns. The agency is particularly well-suited for brands that need support in cutting through a crowded digital landscape and building authentic connections with their target audiences.

Approach and Philosophy

Magic Hour PR’s approach is rooted in a blend of complementary perspectives. The agency was originally founded as Ruby Social Co. in 2017 by Ashley Seale, who brought years of agency-side PR campaign experience for notable brands. In 2022, Ashley partnered with her husband, Andrew Seale, a former journalist who specialized in bringing conversations to life through storytelling. This pairing of public relations expertise and journalistic insight creates a balanced methodology: one side focuses on strategic campaign management and media relations, while the other emphasizes narrative development and authentic communication. Magic Hour PR describes this dynamic as the “magic” that helps brands build their identity with integrity. The agency emphasizes collaboration with clients, treating each engagement as a partnership where the agency’s role is to connect dots and bring a brand’s vision into the spotlight.

Location and Credentials

Based in Toronto, Canada, Magic Hour PR operates from the heart of one of North America’s most dynamic media and marketing hubs. The agency’s Toronto location provides access to a diverse network of journalists, influencers, and industry partners across Canada and beyond. While the firm primarily serves wellness, beauty, and lifestyle brands, its team’s experience spans multiple sectors within the PR and communications landscape. Magic Hour PR has been active since 2016, building a reputation for thoughtful, results-oriented work that aligns with its clients’ values.

Who Magic Hour PR Is a Good Fit For

Magic Hour PR is best suited for wellness, green beauty, and lifestyle brands that are ready to invest in strategic communications and brand building. Companies that value authenticity, have a clear sense of purpose, and are looking for an agency that will act as a true partner will find a strong alignment here. The agency’s integrated service model makes it a good choice for brands that need support across multiple fronts—from media outreach and social media strategy to content creation and event design. For founders and marketing leaders in Toronto and beyond who want to elevate their brand’s presence with integrity, Magic Hour PR offers a grounded, experienced approach to public relations and communications.

Key facts

  • Team size: 1-10 employees
  • Headquarters: Toronto, Ontario, Canada
  • Address: Toronto Ontario Canada

Keywords & focus

Topics and areas Magic Hour PR works with.

  • social media strategy
  • event design
  • brand positioning
  • executive profiling
  • influencer relations
  • strategic partnerships
  • copywriting
  • pr consulting
  • media relations
  • product styling amp creative direction
  • spokesperson training
  • photography
  • product styling creative direction
  • public relations & communications services
  • public relations
  • brand strategy
  • media outreach
  • influencer marketing
  • wellness brands
  • beauty brands
  • lifestyle brands
  • marketing strategy
  • storytelling
  • content creation
  • target audience
  • brand identity
  • digital media
  • press coverage
  • campaign management
  • client collaboration
  • +34 more

Technologies

NSOne, Gmail, Google Apps, Squarespace ECommerce, Typekit, Mobile Friendly, Remote, Circle

Industries served by Magic Hour PR

Magic Hour PR works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

Frequently asked questions about Magic Hour PR

Common questions and answers about Magic Hour PR, their services, location, and how to work with them.

Where is Magic Hour PR located?
Magic Hour PR is headquartered in Toronto.
What services does Magic Hour PR offer?
Magic Hour PR offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does Magic Hour PR serve?
Magic Hour PR serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is Magic Hour PR a verified PR agency?
Magic Hour PR is listed on Online PR. Verification status is shown on their profile.
How can I contact Magic Hour PR?
You can visit their website at http://www.magichourpr.co
How many reviews does Magic Hour PR have?
Magic Hour PR has 0 client reviews with an average rating of 0.0 out of 5.
When was Magic Hour PR founded?
Magic Hour PR was founded in 2016.

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