Mais Argumento
Mais Argumento is a public relations agency based in Sao Paulo (founded 2011).
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About Mais Argumento
Mais Argumento was founded in 2011 in São Paulo, Brazil, with a clear mission: to bridge the gap between organizations and their stakeholders through strategic, human-centered communication. The agency emerged from the conviction that effective public relations goes beyond media coverage—it is about fostering genuine convergence between business objectives, social causes, and community needs. Based in São Paulo, the agency has built a reputation for helping clients navigate complex communication landscapes, particularly in sectors where transparency and stakeholder engagement are critical.
Core Philosophy and Approach
At the heart of Mais Argumento’s work is a passion for mobilizing and engaging diverse audiences. The agency describes its inspiration as coming from public relations, design, storytelling, education, and process facilitation. This multidisciplinary foundation allows Mais Argumento to approach communication challenges with creativity and rigor. Rather than simply disseminating messages, the team focuses on creating synchrony between what an organization says and what it does. This is especially relevant for clients in industries like energy, education, sustainability, and urban waste management, where public trust and regulatory compliance are paramount. Mais Argumento’s methodology emphasizes “gestão de públicos” (audience management) and “relações com a comunidade” (community relations), ensuring that every communication initiative is grounded in real human connections.
Services and Specialties
Mais Argumento offers a comprehensive suite of services tailored to organizations that need to manage complex stakeholder relationships. The agency’s expertise extends from strategic planning to hands-on execution, with a strong emphasis on social impact and sustainability communication. Key specialties include:
- Strategic communication planning and corporate storytelling
- Stakeholder engagement and community relations
- Public participation facilitation and process design
- Sustainability and climate communication
- Compliance and integrity communication
- Media relations strategy and media outreach
- Public affairs and government relations
- Training and workshops in communication skills
- Production of special publications and corporate narratives
- Public speaking coaching and message development
These services are not offered as isolated tactics but as part of an integrated approach that aligns with each client’s broader organizational goals. Mais Argumento’s work in international cooperation and urban waste management communication, for example, demonstrates its ability to operate in highly specialized fields where nuanced messaging is essential.
Ideal Clients and Impact
Mais Argumento is best suited for organizations that recognize communication as a strategic function rather than a mere support activity. The agency’s clients are typically companies, NGOs, and public institutions operating in sectors where stakeholder trust is fragile or where social license to operate is contested. This includes energy companies managing community relations, educational institutions seeking to engage diverse audiences, and sustainability-focused organizations needing to articulate complex environmental or social impact stories. Because Mais Argumento emphasizes training and capacity building, it is also an excellent partner for teams that want to strengthen their own internal communication capabilities. The agency’s location in São Paulo places it at the center of Brazil’s business and cultural hub, allowing it to serve clients across the country while maintaining a deep understanding of local dynamics.
Overall, Mais Argumento stands out as a thoughtful, process-oriented agency that prioritizes genuine engagement over superficial messaging. For any organization looking to build lasting relationships with its publics—whether through community dialogue, sustainability reporting, or crisis preparedness—this São Paulo-based consultancy offers a blend of strategic insight and practical expertise that is hard to find elsewhere.
Key facts
- Team size: 1-10 employees
- Headquarters: Sao Paulo, State of Sao Paulo, Brazil
- Address: Sao Paulo State of Sao Paulo Brazil
- SIC codes: 7389
Keywords & focus
Topics and areas Mais Argumento works with.
- gestao de publicos
- mobilizacao
- producao de publicacoes especiais
- planejamento de comunicacao
- ativacao e engajamento de publicos
- relacoes com a comunidade
- relacao com stakeholers
- impacto social
- energia
- educacao
- sustentabilidade
- clima
- compliance e integridade
- cooperacao internacional
- workshops e formacoes em comunicacao
- producao de mensagens
- narrativas corporativas
- textos e conteudo especial
- desenho de treinamentos e programas de formacao
- facilitacao de processos
- public relations & communications services
- public speaking
- sustainability communication
- media relations strategy
- media outreach
- public affairs
- urban waste management communication
- corporate storytelling
- public relations
- public participation facilitation
- +41 more
Technologies
Gmail, Google Apps, Microsoft Office 365, Bootstrap Framework, OpenSSL, Mobile Friendly, Apache
Industries served by Mais Argumento
Mais Argumento works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Sao Paulo
If you are looking for alternatives or more options in Sao Paulo, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Mais Argumento
Common questions and answers about Mais Argumento, their services, location, and how to work with them.
- Where is Mais Argumento located?
- Mais Argumento is headquartered in Sao Paulo.
- What services does Mais Argumento offer?
- Mais Argumento offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Mais Argumento serve?
- Mais Argumento serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Mais Argumento a verified PR agency?
- Mais Argumento is listed on Online PR. Verification status is shown on their profile.
- How can I contact Mais Argumento?
- You can visit their website at http://www.maisargumento.com.br
- How many reviews does Mais Argumento have?
- Mais Argumento has 0 client reviews with an average rating of 0.0 out of 5.
- When was Mais Argumento founded?
- Mais Argumento was founded in 2011.
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