MCH Consulting

MCH Consulting is a corporate communications consultancy based in County Roscommon, Ireland, serving clients ranging from start-up entrepreneurs to established businesses since 2009. The firm specializes in public relations and communications, with a strong focus on strategic counsel and hands-on management across a wide range of communication disciplines. Based in the heart of Ireland, MCH Consulting brings a practical, results-oriented approach to helping organizations navigate complex communication challenges, from media relations and crisis management to internal communications and corporate storytelling.

Core Services and Specializations

MCH Consulting offers a comprehensive suite of services designed to meet the full spectrum of corporate communications needs. The firm's expertise is particularly strong in areas that require both strategic thinking and tactical execution. Key service areas include:

• Communications strategy: Auditing existing strategies, creating comprehensive corporate communications plans, and developing product or service communications.
• Media relations: Creation and distribution of collateral, placement of articles and advertorials, media liaison for features and interviews, pre-emptive crisis media planning, and photocall concept, hosting, and management.
• Media evaluation: Systematic evaluation of media coverage based on on-message content and publicity value.
• Event management: Extensive experience with new product launches, corporate entertaining, awards ceremonies, fundraising balls, public events, and national and international media familiarization trips.
• Print and design management: Managing photography, design, and print production; copywriting and editing a full suite of materials; website copywriting.
• Crisis and issues management: Scenario testing, issues and crisis strategy, and brand protection.
• Internal communications: Strategy development, channel audits, and Employee Value Proposition (EVP) development.
• Corporate affairs and change management: Internal and external communications planning and execution, tailored media training for senior management and core spokespeople, writing annual reports, speech writing, and communications for corporate issues.
• International PR: Extensive experience and strong contacts in both Australian and Irish markets, ideal for organizations planning to enter either market.

Methodology and Approach

MCH Consulting's methodology is grounded in a structured, client-centric process that emphasizes clarity and measurable outcomes. The firm begins each engagement with a thorough audit of the client's existing communications strategy, identifying gaps and opportunities. This is followed by the creation of a detailed corporate communications plan that aligns with business objectives. For media relations, MCH Consulting focuses on building strong relationships with journalists and editors, ensuring that press materials are not only well-crafted but also strategically distributed to achieve maximum impact. The firm's approach to crisis and issues management is proactive, involving scenario testing and the development of pre-emptive media plans to protect brand reputation. In internal communications, MCH Consulting helps organizations foster a cohesive culture by developing clear channels and messaging that engage employees and support change management initiatives. The firm also places a strong emphasis on media literacy and AI ethics in PR, helping clients navigate the evolving landscape of disinformation and media transparency.

Location and Client Fit

Based in County Roscommon, Ireland, MCH Consulting is well-positioned to serve clients across the country and internationally. The firm's deep understanding of the Irish market, combined with its strong ties to the Australian market, makes it a valuable partner for organizations looking to expand or strengthen their presence in these regions. MCH Consulting is particularly well-suited for businesses that require a hands-on, strategic partner to manage complex communications challenges. Ideal clients include start-ups seeking to build their brand from the ground up, established companies navigating corporate change or crisis, and organizations looking to enter new markets in Ireland or Australia. The firm's comprehensive service offering—from media relations and event management to internal communications and crisis strategy—makes it a versatile choice for any organization that values clear, effective, and ethical communication. Whether it's crafting a compelling corporate narrative, managing a high-stakes crisis, or simply improving internal stakeholder communication, MCH Consulting provides the expertise and local knowledge needed to achieve lasting results.