Mercure Communication
Mercure Communication is a public relations agency based in Quebec City.
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About Mercure Communication
Mercure Communication, based in Quebec City, Canada, has built a strong reputation for helping organizations craft and deliver their messages effectively. Founded in 2001 by Marie-Andrée Houde and Daniel Blouin, the agency takes its name from the Roman messenger god, reflecting its focus on vigilant, attentive communication services. Over the years, Mercure Communication has grown from a small partnership into a full-service agency that serves clients across cultural, sports, and corporate sectors.
Specialist Expertise in Integrated Communications
Mercure Communication specializes in integrating public relations with advertising and media buying, a combination that allows them to manage the full lifecycle of a campaign. Their expertise spans from strategic brand development to tactical media placement, making them a versatile partner for organizations that need both creative and logistical support. The agency is particularly adept at navigating the Quebec media landscape, offering services like media buying (achat média) and media relations (relations médias) that are tailored to local audiences. This blend of skills ensures that clients benefit from cohesive campaigns where messaging, placement, and audience engagement are aligned.
How They Apply Their Expertise
The agency applies its skills through a project-based approach that emphasizes careful planning and execution. Mercure Communication handles everything from initial strategy development to the deployment of advertising campaigns, whether in print, digital, or broadcast. Their work often includes influencer marketing, content creation, and event management, allowing them to support clients with both long-term brand building and time-sensitive promotions. For example, in the cultural sector, they might manage press relations for a festival launch, while for an automotive client, they could coordinate a multi-channel advertising buy. This flexibility is underpinned by a focus on measurable results and clear communication with clients throughout the process.
Services Offered by Mercure Communication
- Public relations and media relations (relations de presse)
- Media buying and planning (achat média, planificateur média)
- Integrated advertising campaigns (publicité intégrée)
- Brand strategy and branding
- Influencer marketing
- Event planning and management (publicité événementielle)
- Digital content creation and marketing
- Project management for communications initiatives
- Strategic consulting (conseil stratégique)
- Advertising for specific sectors: automotive, cultural, industrial, non-profit, and local businesses
Who They Work With
Mercure Communication is a good fit for organizations in Quebec City and throughout Canada that require a hands-on, full-service agency with deep local knowledge. Their client base includes cultural institutions, sports organizations, and corporate entities, as well as associations and industrial businesses. Because they offer both creative services and media buying expertise, they are particularly suited for mid-sized organizations that want a single point of contact for their communications needs rather than managing multiple vendors. The agency’s long history in the market—over two decades—also makes them a reliable choice for clients seeking an experienced partner who understands the nuances of Quebec’s media and public relations environment. Whether a client needs to launch a product, promote an event, or build a brand presence, Mercure Communication provides the strategic and operational support to help achieve those goals.
Key facts
- Team size: 11-50 employees
- Headquarters: 905 Rue de Nemours, Quebec City, Quebec, Canada, G1H 6Z5
- Address: 905 Rue de Nemours , Quebec City Quebec Canada G1H 6Z5
- SIC codes: 7311
Keywords & focus
Topics and areas Mercure Communication works with.
- public relations & communications services
- achat média
- relation médias
- gestion de campagnes
- stratégie de marque
- publicité intégrée
- stratégie de communication
- publicité b2c
- publicité
- marketing d'influence
- publicité pour secteur automobile
- publicité pour secteur culturel
- gestion de projet
- médias et publicité
- publicité pour secteur événementiel
- branding
- communication marketing
- déploiement publicitaire
- publicité b2b
- advertising agencies
- publicité pour secteur associatif
- relations de presse
- publicité locale
- acheteur média
- publicité pour secteur industriel
- services
- publicité événementielle
- planificateur média
- conseil stratégique
- contenu digital
- +21 more
Technologies
Outlook, Amazon AWS, Mobile Friendly, Google Tag Manager, AI
Industries served by Mercure Communication
Mercure Communication works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Mercure Communication
Common questions and answers about Mercure Communication, their services, location, and how to work with them.
- Where is Mercure Communication located?
- Mercure Communication is headquartered in Quebec City.
- What services does Mercure Communication offer?
- Mercure Communication offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Mercure Communication serve?
- Mercure Communication serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Mercure Communication a verified PR agency?
- Mercure Communication is listed on Online PR. Verification status is shown on their profile.
- How can I contact Mercure Communication?
- You can visit their website at http://www.mercurecommunication.com
- How many reviews does Mercure Communication have?
- Mercure Communication has 0 client reviews with an average rating of 0.0 out of 5.
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