Mini PRO

Mini PRO is a public relations and communications agency that was founded in December 2010. The agency focuses on press and communication inspiration, working closely with brands that are actively involved in their own narratives. Mini PRO operates with the goal of improving creative inputs for its clients, and it has experience in content creation for both radio and television, as well as digital video formats. While the agency is relatively new, it has already worked with notable projects like Bread and Butter and Scannerfm.com, and it is currently developing a videoblog for video entertainment content.

Services and Specialties

Mini PRO offers a range of public relations and communications services tailored to brands seeking creative and engaging storytelling. The agency’s approach emphasizes the use of 2.0 media, including radio and TV, to deliver content that resonates with target audiences. Based on its focus and experience, Mini PRO likely provides the following services:

• Press and media relations
• Creative content development for radio and television
• Digital video production and videoblogging
• Brand communication strategy
• Social media content creation
• Event and campaign inspiration

These services are designed to help brands generate fresh ideas and maintain a strong presence across multiple media channels. Mini PRO’s work with Scannerfm.com, for example, suggests a capability in music and lifestyle communications, while its involvement with Bread and Butter indicates experience in fashion and trade show-related PR.

Methodology and Approach

Mini PRO’s methodology revolves around providing “press and communication inspiration” to its clients. The agency views itself as a creative partner that enhances the way brands communicate, rather than simply executing standard PR tactics. By focusing on improving creative inputs, Mini PRO helps clients develop more compelling narratives that stand out in crowded media environments. The agency’s shift toward 2.0 content, including radio and TV, reflects a modern approach to reaching audiences through both traditional and digital formats. Additionally, the videoblog initiative underscores Mini PRO’s commitment to video entertainment as a key tool for brand storytelling. This combination of inspiration-driven strategy and multi-platform content creation sets Mini PRO apart for clients looking to refresh their communications.

Location and Client Focus

While Mini PRO’s physical headquarters address is not specified, the agency operates with a global mindset, as indicated by its email contact ([email protected]) and its work with international events like Bread and Butter. The agency is well-suited for brands that value creative collaboration and are looking to experiment with new content formats, particularly in radio, TV, and video. Mini PRO is a good fit for small to medium-sized businesses or startups in the lifestyle, fashion, or entertainment sectors that need a fresh perspective on their public relations and communications. Its emphasis on inspiration and creative input makes it ideal for clients who want to move beyond standard press releases and engage audiences through more dynamic, media-rich content.