MM Editorial
MM Editorial is a public relations agency based in Sao Paulo (founded 1989).
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About MM Editorial
MM Editorial is a public relations and communications agency based in Sao Paulo, Brazil. Founded in 1989 by journalists Marta de Souza and Mauro Cassane, the firm has developed a strong specialization in the Brazilian automotive sector, serving major global clients such as ZF, Iveco, FPT, Scania, Toyota, Volkswagen, Mercedes-Benz, and Foton. Over its more than three decades of operation, MM Editorial has built a reputation for providing personalized, high-quality communication services that prioritize measurable results for a select portfolio of clients.
Services and Specialties
MM Editorial offers a comprehensive range of communications services, with a particular focus on content creation, digital communication, and corporate relations. The agency's expertise extends across both traditional and modern media, allowing it to serve clients in diverse areas of public relations and communications. Key services include:
- Public relations and communications (relações públicas e comunicação corporativa)
- Media relations and press office (assessoria de imprensa)
- Crisis management (gerenciamento de crises)
- Digital communication and inbound marketing
- Branded content and custom media production
- Corporate newsletters and institutional communications
- Video and podcast production (produção de vídeos e podcasts corporativos)
- Photography production (produção de fotos)
- Social media management
- Event marketing and corporate events
- Content creation and custom content production
- Internal communications
These services are tailored to the specific needs of each client, reflecting the agency's boutique approach. MM Editorial avoids a one-size-fits-all model, instead designing strategies that align with the client's industry, objectives, and audience.
Methodology and Approach
MM Editorial operates under a "boutique agency" concept, a model it pioneered in Brazil long before it became a broader trend. This approach means the agency intentionally works with a small, curated roster of clients, allowing senior partners and experienced professionals to provide highly personalized attention. The founding partners, both journalists with deep roots in the automotive sector, remain actively involved in client work, ensuring that strategic decisions benefit from their decades of industry knowledge. The agency's philosophy is centered on "Comunicação de Resultados" (Results Communication), emphasizing measurable outcomes over mere activity. For each engagement, MM Editorial develops custom communication plans that integrate traditional media relations with digital strategies, content marketing, and crisis preparedness. This integrated methodology is designed to build and protect brand reputation, particularly in the complex and highly regulated automotive industry.
Location and Reach
Headquartered at 30 Rua Jabiacu in Sao Paulo, Brazil, MM Editorial also operates a branch office in Ribeirão Preto, Sao Paulo state. Ribeirão Preto is a major agribusiness hub and a region with a high concentration of innovative service companies. The Ribeirão Preto office is led by Milena Miziara, a seasoned journalist and communicator who previously built a strong career at Volvo do Brasil. This dual-location presence allows MM Editorial to serve clients across Brazil, combining the strategic resources of its Sao Paulo headquarters with local expertise in key economic regions. The agency's deep connections within the Brazilian automotive sector, combined with its ability to handle both corporate and digital communications, make it a suitable partner for companies seeking a dedicated, results-oriented agency in Brazil.
MM Editorial is a good fit for businesses, particularly in the automotive and industrial sectors, that value a hands-on, senior-led approach to public relations and communications. Companies looking for a small, dedicated team that offers strategic counseling, crisis management, and high-quality content production will find the agency's boutique model appealing. Its track record with global brands demonstrates its ability to manage complex communication challenges while maintaining a personalized service level. For organizations in or related to the automotive industry in Brazil, MM Editorial provides a depth of specialized knowledge that larger, generalist agencies may lack.
Key facts
- Team size: 1-10 employees
- Headquarters: 30 Rua Jabiacu, Sao Paulo, State of Sao Paulo, Brazil, 03275-060
- Address: 30 Rua Jabiacu , Sao Paulo State of Sao Paulo Brazil 03275-060
- SIC codes: 7389
Keywords & focus
Topics and areas MM Editorial works with.
- gerenciamento de crises
- comunicacao digital
- branded content
- relacoes publicas
- newsletters institucionais
- producao de fotos
- comunicacao corporativa
- midias customizadas
- assessoria de imprensa
- producao de videos
- comunicacao interna
- inbound marketing
- midias sociais
- producao de conteudos
- podcasts corporativos
- public relations & communications services
- conteúdo digital
- produção de conteúdo personalizado
- relações públicas
- produção de revistas
- produção de podcasts
- video production
- newsletters
- advertising agency
- eventos corporativos
- public relations and communications
- produção fotográfica
- public relations agencies
- event marketing
- content creation
- +43 more
Technologies
Gmail, Google Apps, WordPress.org, Google Font API, Google Maps, Mobile Friendly, Android, Micro, AI, Sigma, Canal
Industries served by MM Editorial
MM Editorial works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Sao Paulo
If you are looking for alternatives or more options in Sao Paulo, here are other public relations agencies in the same city you can compare.
Frequently asked questions about MM Editorial
Common questions and answers about MM Editorial, their services, location, and how to work with them.
- Where is MM Editorial located?
- MM Editorial is headquartered in Sao Paulo.
- What services does MM Editorial offer?
- MM Editorial offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does MM Editorial serve?
- MM Editorial serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is MM Editorial a verified PR agency?
- MM Editorial is listed on Online PR. Verification status is shown on their profile.
- How can I contact MM Editorial?
- You can visit their website at http://www.mmeditorial.com.br
- How many reviews does MM Editorial have?
- MM Editorial has 0 client reviews with an average rating of 0.0 out of 5.
- When was MM Editorial founded?
- MM Editorial was founded in 1989.
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