NewStory

NewStory is a public relations and communications agency founded in 2018 and based in Chanhassen, Minnesota, United States. The firm focuses on helping organizations craft clear, powerful messaging that cuts through today's crowded media landscape. While NewStory does not publicly list a specific menu of services, its stated expertise in storytelling, media relations, social media, and fundraising strategy, combined with its work across consumer internet, technology, and information technology sectors, suggests a well-rounded communications practice.

Core Services and Specialties

Based on the agency's keywords and industry focus, NewStory likely provides a range of integrated communications and PR services tailored to mission-driven organizations. The following list represents probable capabilities given the agency's positioning and stated focus on messaging and engagement:

• Media relations and press outreach
• Social media strategy and content creation
• Fundraising communications and donor engagement
• Narrative development and storytelling
• Crisis communications and reputation management
• Brand messaging and positioning
• Digital marketing and content marketing
• Strategic communications planning
• Audience engagement and community building

NewStory emphasizes the importance of understanding an organization's mission, history, and future goals before developing any communications plan. This suggests a consultative approach where strategy is built on a deep understanding of the client's unique story rather than a one-size-fits-all template.

Who NewStory Helps

NewStory's client base appears to span organizations operating in consumer-facing industries, technology, and information technology services. The agency's focus on fundraising strategy and donor engagement indicates particular strength working with nonprofits, foundations, and social enterprises. The emphasis on storytelling and "changing the world" suggests NewStory is especially suited for organizations with a strong social mission or those undergoing significant transformation. The agency's location in Chanhassen, a suburb of Minneapolis, positions it well to serve clients across the Twin Cities metropolitan area and the broader Upper Midwest region of the United States.

Approach and Philosophy

NewStory operates on the premise that an organization's success depends on two key elements: a dynamic team and distinctive messaging. The agency positions itself as the partner that helps with the second element—identifying and refining an organization's narrative. NewStory begins each engagement by learning as much as possible about the client's mission, history, and future goals. This research-driven approach aims to uncover the most compelling stories and the greatest opportunities for engagement. The agency believes that in today's fast-paced media environment, organizations have only seconds to capture attention and convince audiences they are worthy of support. NewStory's methodology is built around helping clients find their best narrative and maximize their potential to make an impact.

Location and Credentials

Founded in 2018, NewStory is a relatively young agency that has established itself in the competitive Minnesota PR market. The firm's headquarters are located in Chanhassen, a city in Carver County about 20 miles southwest of Minneapolis. This location provides access to a diverse range of clients, from local businesses and nonprofits to regional technology companies and consumer brands. While NewStory does not publicly disclose client names or case studies, its stated expertise in media, marketing, communications, and social media suggests a capable team that understands the nuances of modern public relations and communications services.

NewStory is likely a good fit for organizations that need help refining their messaging and telling their story more effectively. The agency seems particularly well-suited for nonprofits, social enterprises, technology startups, and consumer brands in the Minnesota area that are looking for a strategic communications partner rather than just a tactical PR firm. Organizations that value a collaborative, research-based approach and want to build long-term engagement with their audiences will find NewStory's philosophy aligned with their needs. The agency's focus on fundraising strategy also makes it a strong choice for development teams at foundations and nonprofits seeking to improve donor communications and stewardship.