Original Strategies
Original Strategies is a public relations agency based in Silver Spring (founded 2020).
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About Original Strategies
Original Strategies is a strategic communications and public policy firm that provides a comprehensive suite of services designed to help organizations navigate complex reputational and policy landscapes. Based in Silver Spring, United States, the firm specializes in media training, message development, strategic positioning, and executive visibility. Their core offerings also include crisis communications, issues advocacy, public affairs, and movement building strategies. The firm’s approach is grounded in original thinking consulting, which emphasizes creating unique, tailored strategies rather than applying one-size-fits-all solutions. They are particularly known for their work in impact storytelling and content creation, helping clients craft narratives that resonate with key stakeholders.
Services and Specialties
Original Strategies offers a range of services that are customized to each client’s specific needs. The firm’s expertise spans several key areas:
- Media training and public relations training
- Message development and communications strategy
- Crisis management and crisis communications
- Strategic positioning and executive visibility
- Public policy advisory and issues advocacy
- Brand storytelling and impact storytelling
- Content creation and lead generation
- Movement building and movement impact strategies
- Strategy development and original thinking consulting
These services are delivered through bespoke teams assembled from a wide network of experts, ensuring that each engagement is staffed with professionals who have direct experience in the client’s industry, whether it be technology, health, consumer goods, or public policy. The firm’s work in public policy storytelling is particularly notable, as they help clients connect their organizational goals with broader societal impacts.
Approach and Methodology
Original Strategies was founded in 2020 by a team of experts who previously worked in the Obama White House, bringing deep experience in both the public and private sectors. The firm’s methodology is built around the concept of “original thinking,” which involves helping clients develop unique visions and then executing them effectively. They create customized communication plans that are designed to prepare clients for effective media interactions and to manage complex public affairs challenges. The team has held C-suite roles in various industries, giving them a practical understanding of how communications strategies intersect with business objectives. This background allows Original Strategies to offer strategic communications services that are both creative and grounded in real-world experience.
Location and Credentials
Headquartered in Silver Spring, Maryland, United States, Original Strategies serves clients across the country and internationally. The firm’s location in the Washington, D.C. metropolitan area provides unique access to policy networks and media outlets, which is particularly valuable for clients involved in public affairs and issues advocacy. The team’s prior experience in the Obama administration gives them a deep understanding of how to navigate government relations and public policy landscapes. Their credentials also include work with Fortune 500 companies, nonprofit organizations, and emerging startups, demonstrating a versatility that allows them to adapt their approach to different sectors and scales of operation.
Original Strategies is an excellent fit for organizations that need to build or refine their public narrative, especially those operating in highly regulated or politically sensitive environments. The firm is particularly well-suited for companies and nonprofits that require sophisticated crisis management, executive visibility planning, or movement building strategies. Their focus on original thinking and bespoke team assembly makes them a strong choice for clients who value a tailored, hands-on approach over standardized agency solutions. Whether a client is launching a new product, navigating a public controversy, or advocating for policy change, Original Strategies provides the strategic depth and creative firepower needed to achieve measurable impact.
Key facts
- Team size: 11-50 employees
- Headquarters: Silver Spring, Maryland, United States
- Address: Silver Spring Maryland United States
- Annual revenue: 9000000
- SIC codes: 8742
Keywords & focus
Topics and areas Original Strategies works with.
- media training
- message development
- strategic positioning
- strategic communications
- policy
- executive visibility
- public affairs
- media relations
- crisis communications
- issues advocacy
- strategy
- public relations & communications services
- public relations training
- crisis management
- communications strategy
- impact storytelling
- content creation
- original thinking consulting
- lead generation
- brand storytelling
- public policy advisory
- media training services
- strategy development
- services
- storytelling
- public policy storytelling
- public relations impact
- impact creation
- movement impact strategies
- movement building strategies
- +30 more
Technologies
Gmail, Google Apps, Slack, Mobile Friendly, Squarespace ECommerce, AI
Industries served by Original Strategies
Original Strategies works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Original Strategies
Common questions and answers about Original Strategies, their services, location, and how to work with them.
- Where is Original Strategies located?
- Original Strategies is headquartered in Silver Spring.
- What services does Original Strategies offer?
- Original Strategies offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Original Strategies serve?
- Original Strategies serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Original Strategies a verified PR agency?
- Original Strategies is listed on Online PR. Verification status is shown on their profile.
- How can I contact Original Strategies?
- You can visit their website at http://www.originalstrategies.com
- How many reviews does Original Strategies have?
- Original Strategies has 0 client reviews with an average rating of 0.0 out of 5.
- When was Original Strategies founded?
- Original Strategies was founded in 2020.
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