PANBlast, a division of PAN (formerly, BLASTmedia)
PANBlast, a division of PAN (formerly, BLASTmedia) is a public relations agency based in Indianapolis (founded 2005).
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About PANBlast, a division of PAN (formerly, BLASTmedia)
PANBlast, a division of PAN (formerly, BLASTmedia), is a public relations agency that has carved out a specific and deep expertise in B2B SaaS. Founded in 2005 in Indianapolis, United States, the agency focuses exclusively on the unique communications challenges and opportunities facing software-as-a-service companies. With a team of around 40 employees, PANBlast, a division of PAN (formerly, BLASTmedia), serves a range of clients from early-stage startups to publicly traded firms, all within the B2B technology space. The agency’s foundation is built on a decade and a half of experience navigating the fast-paced, data-driven world of SaaS, where product lifecycles are short, competition is intense, and the need for credible, ongoing media presence is critical.
Targeted PR for B2B SaaS Growth
PANBlast, a division of PAN (formerly, BLASTmedia), applies its expertise by developing PR strategies that are tightly aligned with the specific stages of a SaaS company’s growth. This means moving beyond general press releases to focus on measurable outcomes such as media placements, thought leadership, and direct influence on sales conversations. The agency’s approach is data-driven, using PR analytics and media trend analysis to inform campaigns. They emphasize "newsjacking" and "data-driven storytelling" to help clients insert themselves into relevant industry conversations. For high-growth SaaS companies, the focus is often on funding announcements, M&A news, and customer PR – all of which help build credibility and attract investors. For more mature firms, the strategy shifts toward C-level influence and trade media relations within vertical SaaS markets.
Services and Specialties
The agency’s service offerings are tailored to the B2B SaaS lifecycle and include a mix of traditional PR and integrated marketing support. While PANBlast, a division of PAN (formerly, BLASTmedia), is primarily a PR agency, its services often extend into content marketing, digital advertising, and ABM media activation. The core specialties include:
- Media relations and trade media relations for B2B tech publications
- Thought leadership campaigns, including executive ghost writing for SaaS CEOs
- Company features, interviews, and podcast appearances (including their own "SaaS Half Full" podcast)
- Customer PR and case study development
- Funding announcements and M&A news support
- Newsjacking and media trend analysis
- PR strategy and analytics for high-growth SaaS firms
- ABM media activation and integrated marketing support
Who They Work With
PANBlast is a good fit for B2B SaaS companies that are serious about building a credible media presence and driving measurable PR outcomes. The agency’s sweet spot is emerging to high-growth firms in sectors like DevOps, HR tech, and vertical SaaS. They also work with publicly traded SaaS companies that need ongoing, strategic media relations. Because of their focused expertise, they are particularly effective for clients who want a PR partner that understands the specific language, sales cycles, and media landscape of the B2B software world. Their track record includes notable client exits and acquisitions, suggesting they can support companies through rapid growth and major corporate events. For a B2B SaaS company based anywhere in the United States or globally, PANBlast offers a specialized, results-oriented approach rooted in Indianapolis but with a national reach. The agency is best suited for those who value deep industry knowledge, data-informed strategy, and a team that speaks the language of SaaS.
Key facts
- Team size: 51-200 employees
- Headquarters: 6161 Hillside Ave, Indianapolis, Indiana, United States, 46220-2596
- Address: 6161 Hillside Ave , Indianapolis Indiana United States 46220-2596
- SIC codes: 8742
Keywords & focus
Topics and areas PANBlast, a division of PAN (formerly, BLASTmedia) works with.
- executive ghost writing
- company features
- interviews
- media relations
- thought leadership
- podcast appearances
- saas pr
- public relations
- customer pr
- funding announcements
- m
- a news
- newsjacking
- public relations & communications services
- high-growth saas
- abm media activation
- vertical saas
- trade media relations
- thought leadership for saas ceos
- data-driven storytelling
- pr agency
- pr analytics
- saas media relations
- c-level influence
- pr for devops and hr tech
- b2b saas pr
- impactful campaigns
- pr strategy
- media trend analysis
- vertical saas strategies
- +47 more
Technologies
Gmail, Google Apps, Microsoft Office 365, Pardot, Hubspot, Slack, Viewpoint, Circle, Remote, Phoenix, Toast, React Native, AI
Industries served by PANBlast, a division of PAN (formerly, BLASTmedia)
PANBlast, a division of PAN (formerly, BLASTmedia) works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Indianapolis
If you are looking for alternatives or more options in Indianapolis, here are other public relations agencies in the same city you can compare.
Frequently asked questions about PANBlast, a division of PAN (formerly, BLASTmedia)
Common questions and answers about PANBlast, a division of PAN (formerly, BLASTmedia), their services, location, and how to work with them.
- Where is PANBlast, a division of PAN (formerly, BLASTmedia) located?
- PANBlast, a division of PAN (formerly, BLASTmedia) is headquartered in Indianapolis.
- What services does PANBlast, a division of PAN (formerly, BLASTmedia) offer?
- PANBlast, a division of PAN (formerly, BLASTmedia) offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does PANBlast, a division of PAN (formerly, BLASTmedia) serve?
- PANBlast, a division of PAN (formerly, BLASTmedia) serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is PANBlast, a division of PAN (formerly, BLASTmedia) a verified PR agency?
- PANBlast, a division of PAN (formerly, BLASTmedia) is listed on Online PR. Verification status is shown on their profile.
- How can I contact PANBlast, a division of PAN (formerly, BLASTmedia)?
- You can visit their website at http://www.panblastpr.com
- How many reviews does PANBlast, a division of PAN (formerly, BLASTmedia) have?
- PANBlast, a division of PAN (formerly, BLASTmedia) has 0 client reviews with an average rating of 0.0 out of 5.
- When was PANBlast, a division of PAN (formerly, BLASTmedia) founded?
- PANBlast, a division of PAN (formerly, BLASTmedia) was founded in 2005.
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