Pauta Social
Pauta Social is a public relations agency based in Sao Paulo (founded 2015).
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About Pauta Social
Founded in 2015 in the bustling heart of São Paulo, Brazil, Pauta Social emerged from a simple yet powerful observation: the stories of the third sector—nonprofits, social businesses, and ESG initiatives—were often overlooked by traditional media. The agency’s founders, all former journalists, recognized a gap between the important work being done by these organizations and the public’s awareness of it. They built Pauta Social to bridge that gap, applying their editorial instincts to transform complex social and environmental efforts into compelling, newsworthy narratives. Located at 354 Rua Manoel da Nobrega in São Paulo, the agency has since become a trusted partner for organizations that need more than just publicity—they need a strategic voice that resonates with both the public and the press.
Strategic Communication for Impact and ESG Visibility
Pauta Social’s core offering revolves around strategic planning and media outreach, with a strong emphasis on ESG (Environmental, Social, and Governance) visibility and social impact communication. The agency develops customized visibility plans that go beyond simple press releases. They begin by mapping key audiences, crafting key messages (mensagens-chave), and identifying the most relevant media outlets for each client’s specific cause. This approach ensures that every piece of content—whether digital, print, or broadcast—is tailored to generate genuine interest among journalists and editors. Pauta Social’s team of ex-reporters understands the news cycle intimately, allowing them to pitch stories that align with editorial needs while staying true to the client’s mission. Their work in media relations and journalist relations is built on respect for each vehicle’s independence and editorial standards, a principle that has earned them credibility in Brazil’s competitive media landscape.
Full-Spectrum Content Production and Crisis Management
Beyond traditional press office services, Pauta Social offers a wide range of content production capabilities. These include writing press releases in both web and radio formats, producing institutional content, and creating special publications such as coffee table books that tell a client’s story in depth. They also provide media training to prepare spokespeople for interviews, moderate events, and produce podcast episodes. For organizations facing reputational challenges, the agency offers crisis management support, helping clients navigate sensitive situations with clear, strategic communication. Their content marketing and storytelling services are designed to humanize complex issues, making them accessible to broader audiences. Pauta Social’s portfolio of services includes:
- Strategic planning and media outreach for nonprofits and social businesses
- Press office and media relations for the third sector
- Content production (digital, print, radio, and video scripts)
- Media training and spokesperson preparation
- ESG communication and visibility strategies
- Crisis management and reputation advisory
- Event moderation and podcast production
- Special publications and institutional content
Who Benefits from Pauta Social’s Expertise
Pauta Social is an ideal partner for nonprofits, NGOs, social enterprises, and companies with strong ESG commitments that want to increase their media visibility without sacrificing authenticity. The agency’s deep understanding of the third sector and its ability to translate social causes into newsworthy stories make it particularly valuable for organizations that struggle to get their message heard above the noise. Clients based in São Paulo or anywhere in Brazil can expect a team that is deeply committed to the binômio prazo e qualidade (deadline and quality), ensuring that every project is delivered on time and with editorial rigor. Whether you are a small grassroots organization or a large corporation looking to highlight your social impact initiatives, Pauta Social provides the strategic guidance and hands-on execution needed to build lasting relationships with journalists and the public. Their work is driven by a genuine belief in the transformative power of communication when it is done with purpose—a philosophy that continues to guide the agency’s growth since 2015.
Key facts
- Team size: 1-10 employees
- Headquarters: 354 Rua Manoel da Nobrega, Sao Paulo, State of Sao Paulo, Brazil, 04001-082
- Address: 354 Rua Manoel da Nobrega , Sao Paulo State of Sao Paulo Brazil 04001-082
- SIC codes: 7381
Keywords & focus
Topics and areas Pauta Social works with.
- planejamento estrategico
- visibilidade de praticas esg
- producao de conteudo digital e impresso
- media training
- divulgacao da marca
- mensagenschave
- gestao de crise
- assessoria de imprensa
- public relations & communications services
- content for social causes
- media and content production
- public relations agencies
- media outreach
- content writing
- press office
- storytelling
- content production
- services
- comunicação de impacto
- third sector media
- institutional content
- media strategy for nonprofits
- content management
- ngo visibility
- content marketing
- media relations
- social impact communication
- journalist relations
- consulting
- media relations for social projects
- +26 more
Technologies
Gmail, Google Apps, Facebook Custom Audiences, Google Tag Manager, Facebook Widget, WordPress.org, Facebook Login (Connect), Mobile Friendly
Industries served by Pauta Social
Pauta Social works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Sao Paulo
If you are looking for alternatives or more options in Sao Paulo, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Pauta Social
Common questions and answers about Pauta Social, their services, location, and how to work with them.
- Where is Pauta Social located?
- Pauta Social is headquartered in Sao Paulo.
- What services does Pauta Social offer?
- Pauta Social offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Pauta Social serve?
- Pauta Social serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Pauta Social a verified PR agency?
- Pauta Social is listed on Online PR. Verification status is shown on their profile.
- How can I contact Pauta Social?
- You can visit their website at http://www.agenciapautasocial.com.br
- How many reviews does Pauta Social have?
- Pauta Social has 0 client reviews with an average rating of 0.0 out of 5.
- When was Pauta Social founded?
- Pauta Social was founded in 2015.
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