Phillips Group

Phillips Group is a strategic communications, public relations, and integrated marketing agency based in Brisbane, Australia. Founded in 1976, the firm has built a reputation for delivering evidence-based communication strategies across a wide range of industries. With a team of approximately 48-57 employees and annual revenue of $41 million, Phillips Group is led by Managing Director and Chair Stephanie Paul. The agency is also a founding partner of the Worldcom Public Relations Group, giving it access to a global network of more than 100 independent agencies.

Industries and Specializations

Phillips Group serves clients across several key sectors, including agribusiness, healthcare, government, and financial services. The agency’s work is grounded in strategic communications, corporate communications, and public relations, with a strong emphasis on stakeholder engagement and reputation management. It also has deep experience in sustainability reporting, ESG communications, and annual reports, reflecting a focus on helping organizations navigate complex regulatory and public expectations. The firm’s client base includes both public sector entities and private companies, requiring a nuanced understanding of government communication protocols and commercial imperatives.

Core Services and Capabilities

Phillips Group offers a comprehensive suite of services tailored to its industries. These include:

• Public relations strategy and media relations
• Crisis management and issues management
• Integrated marketing strategy and brand strategy
• Stakeholder and community engagement
• Internal communications and change communication
• Corporate communications and investor communications
• Sustainability reporting and ESG advisory
• Employer branding and EVP development
• Media training and reputation management
• Research insights, market research, and behavioral science
• Graphic design and digital communication
• Social risk management and public sector communication

These capabilities are not just listed but are actively deployed across client engagements, with a strong reliance on behavioral science to understand audience motivations and drive effective communication. The agency’s approach combines strategic intelligence with creative execution, ensuring that messaging is both impactful and measurable.

Methodology and Approach

Phillips Group differentiates itself through its use of behavioral science to tackle complex challenges. Rather than relying solely on traditional PR tactics, the agency integrates research insights and market data to inform strategy. This evidence-based methodology is particularly valuable for clients facing high-stakes issues such as crisis management, social risk, or stakeholder opposition. The firm also emphasizes strategic communications that align with business objectives, whether through annual reports, sustainability reporting, or integrated marketing campaigns. By combining corporate communications with digital communication and graphic design, Phillips Group offers a holistic service that bridges the gap between public relations and marketing.

Location and Global Reach

Headquartered at 201 Charlotte St in Brisbane, Queensland, Australia, Phillips Group is deeply embedded in the local business community. Brisbane serves as a hub for government, infrastructure, and resource sectors, and the agency’s expertise in stakeholder engagement and public sector communication reflects this regional context. At the same time, its membership in the Worldcom Public Relations Group provides access to a global network, enabling the firm to support clients with international needs. This combination of local knowledge and global connectivity makes Phillips Group a versatile partner for organizations operating in Australia and beyond.

Who Phillips Group Is a Good Fit For

Phillips Group is well-suited for organizations that require sophisticated communication strategies to manage reputation, navigate crisis, or engage stakeholders. This includes government agencies, healthcare providers, agribusiness firms, and financial institutions. Companies that value data-driven insights, behavioral science, and a long-established track record will find the agency’s approach particularly relevant. Additionally, clients seeking integrated services that span public relations, marketing, and creative design will benefit from Phillips Group’s comprehensive offering. The agency is especially strong for those needing support with sustainability reporting, ESG communications, or annual reports, as well as for organizations facing complex stakeholder or community engagement challenges.