POYS
POYS is a public relations agency based in Cologne (founded 1994).
Cologne Founded 1994 1-10 employees
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About POYS
POYS is a public relations and communications agency based in Cologne, Germany, with a focused specialization in the health, medical, and wellness sectors. Founded in 1994, the firm has spent over two and a half decades building a reputation for effective communication strategies that connect healthcare organizations, medical professionals, and patients. POYS operates at the intersection of traditional media relations and modern digital engagement, offering a comprehensive suite of services that reflect the evolving needs of the healthcare industry.
Core Services and Specializations
POYS provides a range of services designed to address the unique challenges of health and medical communications. The agency’s work is grounded in a deep understanding of both the scientific and human sides of healthcare, which allows them to craft messages that resonate with diverse audiences. Key service areas include:- Media relations and press work (Medienarbeit)
- Health and wellness marketing
- Patient communication (Patientenkommunikation)
- Medical writing and content creation
- Social media strategy and management
- Event management and event-streaming
- Video and motion picture production (Bewegtbild-Produktion)
- TV production, including regional health programs
- Print and online media publishing
- Media strategy and network development (Mediennetzwerk)
- Online publications and digital content
Methodology and Approach
The agency’s approach is built on three core principles: trust, authenticity, and respect. POYS emphasizes a personal, close-knit relationship with both its clients and the patients or communities they serve. This is supported by a large network of journalists and editors, particularly within the German healthcare media landscape. The agency is known for its work with the "Mediennetzwerk Gesundheit" (Health Media Network), which facilitates targeted media placement across print, online, and broadcast channels. A significant part of POYS’s methodology involves patient communication. Rather than treating healthcare PR as purely corporate or B2B, the agency focuses on creating messages that are accessible and meaningful to patients and affected individuals. This human-centric approach is complemented by strong B2B capabilities, allowing POYS to serve as a bridge between medical institutions, pharmaceutical companies, and the public. Their long history in the field, dating back to 1994, has given them a deep well of experience in navigating the regulatory and ethical considerations of medical PR.Location and Market Focus
Based in Cologne, North Rhine-Westphalia, POYS is well-positioned within one of Germany’s most dynamic media and business regions. The city of Cologne is a major hub for media, publishing, and healthcare industries, making it an ideal base for an agency focused on public relations and communications. The agency’s address on Amselweg places it in a quiet residential area, yet its professional network extends across the entire German-speaking media landscape. POYS leverages its Cologne location to maintain close ties with regional TV producers, print publishers, and online media outlets, while also serving clients throughout Germany. The firm’s expertise in regional TV productions and health-related content is particularly relevant for clients looking to reach local audiences with targeted messaging. POYS is a strong fit for organizations in the medical, health, and wellness sectors that require nuanced, ethical, and effective public relations. This includes pharmaceutical companies, hospitals, medical practices, health technology firms, patient advocacy groups, and wellness brands. The agency is especially well-suited for clients who value a personal, hands-on relationship and need a partner capable of managing complex, multi-channel campaigns that span traditional media, video production, events, and digital publishing. With its deep roots in Cologne, Germany, and a quarter-century of experience, POYS offers a reliable and specialized resource for navigating the intersection of medicine, media, and public communication.Key facts
- Team size: 1-10 employees
- Headquarters: Amselweg, Cologne, North Rhine-Westphalia, Germany, 50765
- Address: Amselweg , Cologne North Rhine-Westphalia Germany 50765
- SIC codes: 8742
Keywords & focus
Topics and areas POYS works with.
- public relations & communications services
- health & wellness
- event-streaming
- social media
- mediennetzwerk gesundheit
- medienpräsenz
- services
- tv-produktion
- medizin
- mediennetzwerk
- medienstrategie
- print & online medien
- video-produktion
- medienarbeit
- event-management
- online-publikationen
- wellness marketing
- bewegtbild-produktion
- pr-arbeit
- patientenkommunikation
- gesundheitskommunikation
- media & publishing
- medizinische pr
- regionale tv-produktionen
- gesundheitsthemen
- public relations
- b2b
- medienkontakte
- medical writing
- event management
- +26 more
Technologies
Outlook, Microsoft Office 365, Google Tag Manager, Mobile Friendly, WordPress.org, Apache
Industries served by POYS
POYS works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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If you are looking for alternatives or more options in Cologne, here are other public relations agencies in the same city you can compare.
Frequently asked questions about POYS
Common questions and answers about POYS, their services, location, and how to work with them.
- Where is POYS located?
- POYS is headquartered in Cologne.
- What services does POYS offer?
- POYS offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does POYS serve?
- POYS serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is POYS a verified PR agency?
- POYS is listed on Online PR. Verification status is shown on their profile.
- How can I contact POYS?
- You can visit their website at http://www.poys.de
- How many reviews does POYS have?
- POYS has 0 client reviews with an average rating of 0.0 out of 5.
- When was POYS founded?
- POYS was founded in 1994.
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