Ripson Group
Ripson Group is a public relations agency based in Chicago (founded 2007).
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About Ripson Group
Ripson Group, founded in 2007 by Emmy Award-winning former news producer Lisa Ripson, is a boutique public relations and marketing firm based in Chicago, United States. With additional offices in Bettendorf, Iowa, the agency brings a journalist’s instinct for storytelling to the Midwest business landscape. Ripson’s background at Edelman’s Chicago headquarters and in local news production gives the firm a practical, media-savvy edge that sets it apart from traditional PR shops. The agency focuses on strategic communications that cut through clutter, helping clients earn attention rather than buy it.
Specialist Expertise in Media Relations and Storytelling
At the core of Ripson Group’s approach is a deep understanding of how newsrooms and journalists operate. The agency’s founder spent years producing television news, which informs every aspect of its media relations work. This background means Ripson Group knows what makes a story newsworthy and how to frame client messages for maximum impact. The firm’s strategic communications services are built around narrative development, media outreach, and crisis preparedness. Whether working with a real estate developer, a healthcare system, or a food industry brand, the agency tailors its storytelling to fit the audience and the outlet. Media interview coaching is a particular strength, preparing executives to handle tough questions with clarity and confidence.
Services and Capabilities
Ripson Group offers a full suite of public relations and communications services that blend traditional media tactics with modern digital strategy. The firm’s services are designed for organizations that need more than just press releases—they need sustained, strategic engagement with their audiences. Below is a representative list of the agency’s core offerings:
- Strategic communications planning and execution
- Crisis media consulting and rapid response
- Media relations for healthcare, real estate, and food industry clients
- Media interview coaching and spokesperson training
- Special event planning and media event organization
- Copywriting for websites, press materials, and thought leadership
- Content creation, including video production and brand storytelling
- Media trailing and media impact analysis
- Digital strategy and social media integration
- Non-profit communications and fundraising support
The agency’s ability to offer both high-level strategy and hands-on execution makes it a practical partner for companies that lack in-house communications teams. Services like media trailing—monitoring coverage and tracking journalist movements—help clients stay ahead of the news cycle, while media impact analysis provides data-driven insights into campaign effectiveness.
Industries and Client Fit
Ripson Group has developed particular expertise in industries where reputation and trust matter most. The firm works extensively with healthcare organizations, real estate firms, food industry brands, and non-profits. In healthcare, the agency navigates complex regulatory environments to secure positive media coverage for hospitals, clinics, and medical technology companies. For real estate clients, Ripson Group focuses on community relations and project announcements, helping developers tell their stories to both neighbors and investors. The agency’s work with food industry clients often involves product launches, chef partnerships, and sustainability narratives. Non-profit organizations benefit from the firm’s ability to craft compelling fundraising campaigns and raise awareness for social causes.
Ripson Group is best suited for mid-sized companies and growing organizations in the Chicago area and across the Midwest that value a hands-on, strategic approach to public relations. The firm’s boutique size means clients get direct access to senior leadership, including Lisa Ripson herself, without the overhead of a large agency. Organizations facing a communications challenge—whether a crisis, a major announcement, or a brand refresh—will find Ripson Group’s journalistic mindset and strategic rigor a valuable asset. For businesses in the United States that want to build authentic relationships with their audiences through earned media and thoughtful storytelling, Ripson Group offers a grounded, results-oriented partnership.
Key facts
- Team size: 1-10 employees
- Headquarters: 210 S Desplaines St, Chicago, Illinois, United States, 60661-5502
- Address: 210 S Desplaines St , Chicago Illinois United States 60661-5502
- SIC codes: 7389
Keywords & focus
Topics and areas Ripson Group works with.
- strategic communications
- special event planning
- crisis media consulting
- copywriting
- media trailing
- digital strategy
- public relations
- communications
- media relations
- video production
- marketing
- journalism
- public relations & communications services
- strategic communication
- media outreach
- brand storytelling
- media impact analysis
- media interview coaching
- media relations for healthcare
- media event organization
- content creation
- media relations for real estate
- non-profit
- storytelling
- media relations for food industry
- media event planning
- storytelling expertise
- media consulting
- services
- branding
- +71 more
Technologies
Microsoft Office 365, GoDaddy Hosting, Mobile Friendly, Google Tag Manager, Google Font API, WordPress.org, Android, Render, AI, Remote, Toast
Industries served by Ripson Group
Ripson Group works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Ripson Group
Common questions and answers about Ripson Group, their services, location, and how to work with them.
- Where is Ripson Group located?
- Ripson Group is headquartered in Chicago.
- What services does Ripson Group offer?
- Ripson Group offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Ripson Group serve?
- Ripson Group serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Ripson Group a verified PR agency?
- Ripson Group is listed on Online PR. Verification status is shown on their profile.
- How can I contact Ripson Group?
- You can visit their website at http://www.ripsongroup.com
- How many reviews does Ripson Group have?
- Ripson Group has 0 client reviews with an average rating of 0.0 out of 5.
- When was Ripson Group founded?
- Ripson Group was founded in 2007.
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