POWER · REPUTATION · FOREVER New We're proud to announce our open-source PR Agency Platform — self-host your agency site. Learn more →
Saltwater logo

Saltwater

Saltwater is a public relations agency based in Poole (founded 1991).

Poole Founded 1991 11-50 employees

This profile is unclaimed. Register as an agency to claim it.

About Saltwater

Saltwater is a public relations, advertising, and design agency based in Poole, United Kingdom. Founded in 1991, the agency focuses primarily on serving maritime and marine-sector businesses, from established commercial shipping firms to niche boating or marine technology brands. While its core clientele falls within the maritime industry, Saltwater's service model is flexible enough to support a range of B2B and B2C organisations seeking integrated marketing communications. The agency positions itself as a strategic partner rather than a simple vendor, offering tailored support that can scale from a single public relations campaign to a full-service marketing overhaul.

How Saltwater Helps Maritime Brands

Saltwater's approach is built on the understanding that the maritime sector has unique communication challenges: specialised audiences, complex regulatory environments, and a need for precise technical messaging. The agency combines media relations expertise with creative design capabilities to help brands stand out in a niche but crowded market. Whether a client needs to improve brand awareness among shipowners, launch a new product at a trade show, or manage crisis communications, Saltwater provides strategic counsel backed by decades of industry insight. The agency's longevity—over three decades in operation—suggests a deep familiarity with the rhythms of the maritime business cycle, from trade press to industry events.

Core Services and Capabilities

Saltwater delivers a broad spectrum of public relations and communications services, often combining multiple disciplines into integrated campaigns. While the agency's primary focus is PR and media relations, its service list also includes advertising, creative design, and event organisation. Below are the key service areas Saltwater typically offers, based on its stated expertise and industry keywords:

  • Public relations and media relations (press releases, media pitching, journalist liaison)
  • Media planning and buying (print, digital, trade publications)
  • Content marketing and copywriting (articles, blog posts, white papers)
  • Creative design and art direction (branding, brochures, websites, advertising creative)
  • Advertising campaign development (concept, execution, analytics)
  • Social media management and influencer marketing
  • Event organisation (product launches, trade show presence, press conferences)
  • Brand building and industry-specific branding strategies
  • Campaign analytics and media intelligence (monitoring, reporting, insights)
  • B2B marketing and commercial PR

Location and Market Focus

Operating from 22 Strand Street in Poole, United Kingdom, Saltwater is well placed to serve clients across the south coast of England, a region with a strong maritime heritage. Poole itself is a significant port town, and the agency's location gives it proximity to key marine industry hubs, including boatbuilders, shipping companies, and marine equipment manufacturers. This geographic advantage likely informs its deep understanding of the sector. While Saltwater's primary market is the UK, its services—particularly media relations and content marketing—can support brands targeting international audiences, especially through global trade publications and digital channels.

Saltwater is best suited for maritime and marine-related businesses that need a dedicated communications partner with industry-specific knowledge. The agency is a strong fit for companies that value a long-term relationship and want a team capable of handling everything from press releases to full campaign strategy. Startups in the marine tech space, established shipping firms, and marine leisure brands all stand to benefit from Saltwater's integrated approach. However, because the agency's model is flexible, it can also work on a project basis for organisations that require targeted support—such as a product launch or a branding refresh—without committing to a retainer. For any maritime brand looking to raise its profile through professional, results-driven PR and creative services, Saltwater offers a proven, grounded alternative to larger, less specialised agencies.

Key facts

  • Team size: 11-50 employees
  • Headquarters: 22 Strand Street, Poole, England, United Kingdom, BH15 1SB
  • Address: 22 Strand Street , Poole England United Kingdom BH15 1SB
  • Annual revenue: 2500000
  • SIC codes: 7389

Keywords & focus

Topics and areas Saltwater works with.

  • advertising campaigns
  • custom projects
  • design
  • branding amp marketing
  • press public relations
  • social media
  • media planning
  • branding marketing
  • media relations
  • content writing
  • event organisation
  • commercial pr
  • creative design
  • marketing
  • pr services
  • brand building
  • press amp public relations
  • design amp direction
  • design direction
  • media buying
  • content & copy writing
  • public relations & communications services
  • public relations
  • media distribution
  • b2b
  • influencer marketing
  • campaign analytics
  • media and communications
  • industry-specific branding
  • content marketing
  • +37 more

Technologies

Outlook, DigitalOcean, Google Cloud Hosting, WordPress.org, Mobile Friendly, Google Analytics, Google Maps, Google Maps (Non Paid Users), Nginx, Google Tag Manager, reCAPTCHA, Remote

Industries served by Saltwater

Saltwater works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

If you are looking for alternatives or more options in Poole, here are other public relations agencies in the same city you can compare.

View all PR agencies in Poole →

Frequently asked questions about Saltwater

Common questions and answers about Saltwater, their services, location, and how to work with them.

Where is Saltwater located?
Saltwater is headquartered in Poole.
What services does Saltwater offer?
Saltwater offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does Saltwater serve?
Saltwater serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is Saltwater a verified PR agency?
Saltwater is listed on Online PR. Verification status is shown on their profile.
How can I contact Saltwater?
You can visit their website at http://www.saltwater-comms.com
How many reviews does Saltwater have?
Saltwater has 0 client reviews with an average rating of 0.0 out of 5.
When was Saltwater founded?
Saltwater was founded in 1991.

Share your experience

Be the first to leave a review for Saltwater.

Log in to leave a review for this agency.

Are you Saltwater?

This profile hasn't been claimed yet. Claim it to start receiving quote requests directly from clients, manage your listing, and respond to leads.

Claim this listing

Looking for Saltwater? Visit their website to contact them directly.

Publish your story

Deploy to the network. Verify your email and we’ll review it for our Newsroom.

Publish Story